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Date: Thu, 20 Jun 2013 15:14:04 -0700
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Subject: Re: AOO 4.0 Logo: We're not done yet!
From: Kay Schenk <kay.schenk@gmail.com>
To: dev@openoffice.apache.org
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On Thu, Jun 20, 2013 at 11:46 AM, Rob Weir <robweir@apache.org> wrote:

> In case you are not following the discussion on the dev list, Juergen,
> the 4.0 Release Manager, has proposed an endgame schedule for the AOO
> 4.0 release:
>
>
> http://mail-archives.apache.org/mod_mbox/openoffice-dev/201306.mbox/%3C51C16876.402%40gmail.com%3E
>
> The date relevant to the logo is Monday July 1th.  That is the
> deadline for getting the logo changes integrated into Subversion for
> the OpenOffice product.
>
> Changes on the website and social networking don't have a hard
> deadline and can come later, perhaps synched up with the actual
> release of AOO 4.0, which is planned for later in July.
>
> So what needs to be done?
>
> 1) Kevin said he wanted to make some fine tuning of the text kerning
> in the logo.
>
> 2) Alexandro said something about adjusting the colors.  But I'm not
> certain I understood that correctly.
>
> 3) We need to update the graphics in the product.  And there are a lot
> of them, around 25 of them, which I've laboriously transcribed onto
> the wiki:
>
> https://cwiki.apache.org/confluence/display/OOOUSERS/Product+Logo+Use
>
> Most of them will be simple.  It is just a matter of replacing one
> logo with another, and preserving the right formats, dimensions, color
> depths, etc.
>
> A few exceptions, of placements which will require some more thought:
>
> a) The splash screen is here:
>
> https://svn.apache.org/repos/asf/openoffice/trunk/main/default_images/introabout/intro.png
>
> It has integrated text and graphics and the text is rather ugly.  Can
> we do better here?  This is a place where some "wow" is appropriate.
>
> b) Some of the placements have "high contrast" versions, needed for
> when this mode is enabled in the operating system.  This improves
> visibility for users with low vision.  For example:
>
>
> https://svn.apache.org/repos/asf/openoffice/trunk/main/default_images/framework/res/backing_hc.png
>
> I think we need to consult with someone with expertise in this to know
> exactly what we should be doing here.
>
> c) This is from the SDK install:
>
>
> https://svn.apache.org/repos/asf/openoffice/trunk/main/instsetoo_native/inc_sdkoo/windows/msi_templates/Binary/Image.bmp
>
> As you can see it is a more elaborate, 3D image showing
> "OpenOffice.org" in the title bar.  This will require someone skilled
> with their graphics editor to replace that text and make it look
> natural.  Or redo the image.
>
> So plenty of work to do here for anyone who is good with a graphics
> editor and wants to help.
>
> But first we need Kevin and Alexandro to make their changes to the
> master SVG.  After that we can work in parallel on the remaining
> pieces.
>
> The master SVG, from Chris, is here:
>
> https://svn.apache.org/repos/asf/openoffice/ooo-site/trunk/content/marketing/art/galleries/logos/aoo-working/
>
> We have a little more than a week to do this, so can I strongly
> suggest that Kevin and Alexandro make their changes ASAP, and by
> Monday June 24th at the latest?
>
> Thanks!
>
> -Rob
>
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>
Thanks for this summary. Lots of iterations here. And yes, the product
graphics need to be our first priority.

I wasn't sure what Kevin was intending. I assume he was editing the svg in
some way to produce desired results -- yes?

Some of the references use just the orb. Will we have that broken out as
well?


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MzK

"Normal is not something to aspire to, it is something to get away from."

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