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From Kay Schenk <kay.sch...@gmail.com>
Subject Re: AOO 4.0 Logo: We're not done yet!
Date Fri, 21 Jun 2013 16:28:08 GMT
On Thu, Jun 20, 2013 at 4:47 PM, Dave Fisher <dave2wave@comcast.net> wrote:

>
> On Jun 20, 2013, at 11:46 AM, Rob Weir wrote:
>
> > In case you are not following the discussion on the dev list, Juergen,
> > the 4.0 Release Manager, has proposed an endgame schedule for the AOO
> > 4.0 release:
> >
> >
> http://mail-archives.apache.org/mod_mbox/openoffice-dev/201306.mbox/%3C51C16876.402%40gmail.com%3E
> >
> > The date relevant to the logo is Monday July 1th.  That is the
> > deadline for getting the logo changes integrated into Subversion for
> > the OpenOffice product.
> >
> > Changes on the website and social networking don't have a hard
> > deadline and can come later, perhaps synched up with the actual
> > release of AOO 4.0, which is planned for later in July.
> >
> > So what needs to be done?
> >
> > 1) Kevin said he wanted to make some fine tuning of the text kerning
> > in the logo.
> >
> > 2) Alexandro said something about adjusting the colors.  But I'm not
> > certain I understood that correctly.
> >
> > 3) We need to update the graphics in the product.  And there are a lot
> > of them, around 25 of them, which I've laboriously transcribed onto
> > the wiki:
> >
> > https://cwiki.apache.org/confluence/display/OOOUSERS/Product+Logo+Use
> >
> > Most of them will be simple.  It is just a matter of replacing one
> > logo with another, and preserving the right formats, dimensions, color
> > depths, etc.
> >
> > A few exceptions, of placements which will require some more thought:
> >
> > a) The splash screen is here:
> >
> https://svn.apache.org/repos/asf/openoffice/trunk/main/default_images/introabout/intro.png
> >
> > It has integrated text and graphics and the text is rather ugly.  Can
> > we do better here?  This is a place where some "wow" is appropriate.
>
> Consider
>
> (1) Take the logo SVG
> (2) Add "4"
> (3) Scale to the 550 x 365 px size.
> (4) Add updated and well written text in the same font.
> (5) Add quality Apache Feather.
> (6) Include trademark.
> (7) Cool contextual graphics?
> (8) Create a PNG from the SVG.
>
> Regards,
> Dave
>

Could you post an image for us?

I truly liked the idea of incorporating the feather, somehow, but well,
none of the submitted logos with it got high ratings.



> >
> > b) Some of the placements have "high contrast" versions, needed for
> > when this mode is enabled in the operating system.  This improves
> > visibility for users with low vision.  For example:
> >
> >
> https://svn.apache.org/repos/asf/openoffice/trunk/main/default_images/framework/res/backing_hc.png
> >
> > I think we need to consult with someone with expertise in this to know
> > exactly what we should be doing here.
> >
> > c) This is from the SDK install:
> >
> >
> https://svn.apache.org/repos/asf/openoffice/trunk/main/instsetoo_native/inc_sdkoo/windows/msi_templates/Binary/Image.bmp
> >
> > As you can see it is a more elaborate, 3D image showing
> > "OpenOffice.org" in the title bar.  This will require someone skilled
> > with their graphics editor to replace that text and make it look
> > natural.  Or redo the image.
> >
> > So plenty of work to do here for anyone who is good with a graphics
> > editor and wants to help.
> >
> > But first we need Kevin and Alexandro to make their changes to the
> > master SVG.  After that we can work in parallel on the remaining
> > pieces.
> >
> > The master SVG, from Chris, is here:
> >
> https://svn.apache.org/repos/asf/openoffice/ooo-site/trunk/content/marketing/art/galleries/logos/aoo-working/
> >
> > We have a little more than a week to do this, so can I strongly
> > suggest that Kevin and Alexandro make their changes ASAP, and by
> > Monday June 24th at the latest?
> >
> > Thanks!
> >
> > -Rob
> >
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> >
>
>
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>


-- 
-------------------------------------------------------------------------------------------------
MzK

"If you stick with a vision, it might not all work,
 but some of it will be absolute genius."
                                           -- Kim Cattrall

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