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From: Jason Azares <jason.azares@gmail.com>
Date: Fri, 21 Oct 2016 12:46:18 -0700
Message-ID: <CAASu60JJP8LW0F3kkzXt4tCSnqUr413Aog5G1akbTTyykT3cDw@mail.gmail.com>
Subject: Re: [VOTE] SystemML New Logo Ideas
To: dev@systemml.incubator.apache.org
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archived-at: Fri, 21 Oct 2016 19:47:07 -0000

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I vote for #1

On Fri, Oct 21, 2016 at 12:27 PM, Matthias Boehm <mboehm7@googlemail.com>
wrote:

> ha, that's interesting - thanks for the pointer Deron, I wasn't expecting
> this at all. Somehow my eyes always ignored this.
>
> Regards,
> Matthias
>
>
> On 10/21/2016 9:22 PM, Deron Eriksson wrote:
>
>> I think they all look fantastic. My untrained eye likes the features of =
3
>> and 4 but I completely defer to the judgements of others here since I ha=
ve
>> no training in design and the multitude of considerations involved such =
as
>> scalability.
>>
>> I believe the logo trademark is an official requirement of the ASF (
>> http://www.apache.org/foundation/marks/pmcs.html#graphics), although I
>> don't know how strict this is.
>>
>> Deron
>>
>>
>> On Fri, Oct 21, 2016 at 12:15 PM, Matthias Boehm <mboehm7@googlemail.com=
>
>> wrote:
>>
>> Thanks for these proposals. For all the options, I'd prefer to remove th=
e
>>> TM - it's just a little odd for an open source project with no intentio=
ns
>>> to register a trademark. I know, the new Spark logo has it too but it's
>>> probably a different context, especially since there are discussions to
>>> add
>>> SPARC support in Spark 2.1 ;-)
>>>
>>> Regards,
>>> Matthias
>>>
>>>
>>> On 10/21/2016 8:47 PM, Dexter Lesaca wrote:
>>>
>>> +1 for 1
>>>>
>>>> On Fri, Oct 21, 2016 at 11:44 AM Jeremy Anderson <
>>>> jeremy@objectadjective.com>
>>>> wrote:
>>>>
>>>> +1 on option 1 as well.
>>>>
>>>>>
>>>>> For the 4 options, I think it's important that full logo with name an=
d
>>>>> mark, scales well. I'm concerned detail will get lost with the other =
3,
>>>>> at
>>>>> small sizes. I would love to use all of the simple and isometric
>>>>> versions.
>>>>> They make a great family.
>>>>>
>>>>> ...........................
>>>>>
>>>>> Jeremy Anderson
>>>>> https://twitter.com/ObjectAdjective
>>>>> http://www.linkedin.com/in/objectadjective
>>>>>
>>>>> On 21 October 2016 at 11:27, Frederick R Reiss <frreiss@us.ibm.com>
>>>>> wrote:
>>>>>
>>>>> These are awesome! I'm more a fan of option #4 myself.
>>>>>
>>>>>>
>>>>>> Fred
>>>>>>
>>>>>> [image: Inactive hide details for Renee Mascarinas ---10/21/2016
>>>>>> 11:19:01
>>>>>> AM---love these!!! thank you so much! +1 on option 1 because]Renee
>>>>>> Mascarinas ---10/21/2016 11:19:01 AM---love these!!! thank you so
>>>>>> much!
>>>>>>
>>>>>> +1
>>>>>
>>>>> on option 1 because it's both minimalistic and fun!
>>>>>>
>>>>>> From: Renee Mascarinas <renee.uxdesign@gmail.com>
>>>>>> To: dev@systemml.incubator.apache.org
>>>>>> Date: 10/21/2016 11:19 AM
>>>>>> Subject: Re: [VOTE] SystemML New Logo Ideas
>>>>>> ------------------------------
>>>>>>
>>>>>>
>>>>>>
>>>>>> love these!!! thank you so much!
>>>>>>
>>>>>> +1 on option 1 because it's both minimalistic and fun!
>>>>>>
>>>>>> On Fri, Oct 21, 2016 at 10:50 AM, Rose Peng <rosypenguin@gmail.com>
>>>>>>
>>>>>> wrote:
>>>>>
>>>>>
>>>>>> imgur: http://i.imgur.com/iuvOIDB.png
>>>>>>
>>>>>>> google drive:
>>>>>>> https://drive.google.com/file/d/0B70RXaqBkBoydnlZQUF3N3NUa2c/
>>>>>>> view?usp=3Dsharing
>>>>>>> <https://drive.google.com/file/d/0B70RXaqBkBoydnlZQUF3N3NUa2c/
>>>>>>> view?usp=3Dsharing>
>>>>>>>
>>>>>>> Hopefully one of these work.
>>>>>>>
>>>>>>> Thanks,
>>>>>>> Rose
>>>>>>>
>>>>>>> On Thu, Oct 20, 2016 at 8:41 PM, Felix Sch=C3=BCler <fschueler@post=
eo.de>
>>>>>>> wrote:
>>>>>>>
>>>>>>> Hi Rose,
>>>>>>>
>>>>>>>>
>>>>>>>> I believe the attachment was removed - probably because of size
>>>>>>>> limitations. Could you upload it somewhere else and share the link=
?
>>>>>>>>
>>>>>>>> Felix
>>>>>>>>
>>>>>>>> On 20.10.2016 20:02, Rose Peng wrote:
>>>>>>>>
>>>>>>>> Hi everyone,
>>>>>>>>>
>>>>>>>>> The design team has explored a few logo concepts, and we would lo=
ve
>>>>>>>>>
>>>>>>>>> to
>>>>>>>>
>>>>>>>
>>>>>> see which ideas you like the most! We're looking for a logo that
>>>>>>>
>>>>>>>>
>>>>>>>>> conveys
>>>>>>>>
>>>>>>>
>>>>>>> optimization, and we came up with a robot. The smile is inspired
>>>>>>>>
>>>>>>>>>
>>>>>>>>> by a
>>>>>>>>
>>>>>>>
>>>>> matrix bracket to bring to mind the mathematical background of
>>>>>>
>>>>>>>
>>>>>>>>> SystemML.
>>>>>>>>
>>>>>>>
>>>>>>>
>>>>>>>> In the attached image, we have two main types of logo explorations=
.
>>>>>>>>>
>>>>>>>>> One
>>>>>>>>
>>>>>>>
>>>>>> is a simple forward-facing robot and the other is an isometric
>>>>>>>
>>>>>>>> interpretation. Below that we pulled out a few to show how they
>>>>>>>>>
>>>>>>>>> would
>>>>>>>>
>>>>>>>
>>>>> look as logos besides the words "Apache SystemML".
>>>>>>
>>>>>>>
>>>>>>>>> Ultimately, we want the robot to have interchangeable parts to
>>>>>>>>> communicate the customizability of algorithms that SystemML
>>>>>>>>>
>>>>>>>>> provides,
>>>>>>>>
>>>>>>>
>>>>> so
>>>>>>
>>>>>>>
>>>>>>> whatever logo ends up being chosen it could still have several
>>>>>>>>
>>>>>>>>>
>>>>>>>>> variations.
>>>>>>>>
>>>>>>>>
>>>>>>>>> Personally, we like concept #1 for the minimal look, but we'd lov=
e
>>>>>>>>>
>>>>>>>>> to
>>>>>>>>
>>>>>>>
>>>>> hear your thoughts. Feel free to mix and match or make other
>>>>>>
>>>>>>>
>>>>>>>>> suggestions
>>>>>>>>
>>>>>>>
>>>>>>> that we can take into consideration.
>>>>>>>>
>>>>>>>>>
>>>>>>>>> Thanks!
>>>>>>>>>
>>>>>>>>> ----------------------------------------
>>>>>>>>> *Rose Peng*
>>>>>>>>> MS HCI 2015 - Georgia Institute of Technology
>>>>>>>>> (www.rosepeng.com <http://www.rosepeng.com/>)
>>>>>>>>>
>>>>>>>>>
>>>>>>>>
>>>>>>>>
>>>>>>>
>>>>>>> --
>>>>>>> ----------------------------------------
>>>>>>> *Rose Peng*
>>>>>>> MS HCI 2015 - Georgia Institute of Technology
>>>>>>> (www.rosepeng.com)
>>>>>>>
>>>>>>>
>>>>>>>
>>>>>>
>>>>>>
>>>>>>
>>>>>>
>>>>>
>>>>
>>

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