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From Armin Le Grand <>
Subject Re: [PROPOSAL] New Apache OpenOffice 4 logo proposals...
Date Wed, 02 Jan 2013 10:56:37 GMT
     Hi Michael,

thanks for the continued work, I like it more than the prev ones. Still, 
for my taste, it is too complicated. I honour to try to add information 
about the available applications, but - for a logo, it's too 
complicated. The big plus with the orb is it's *simplicity* from my POV.
Thus, I took the time and quickly created what I think would be enough 
(using Draw ;-)). Have a look at:

The draw file:
The same as screenshot (for quick viewing):

It is:
- simple
- modernized to the (now) famous 'app'-Logo form
- easy to remember
- easy to reproduce

No Text. If text is needed, place it beneath or below.
No Numbers. If needed, place beneath or below.
Keep it simple :-)

What do you think?

On 27.12.2012 05:07, Michael Acevedo wrote:
> Greetings to all in the mailing list and those in this AOO Logo Proposal
> subject,
> In this email, I would like to mention that I have added two new logo
> proposals to the Apache OpenOffice Logo exploration wiki article. Now let
> me explain what this new logo it's all about.
> The new logo design does away with the orb and changes it for a gull ring
> that rests under a blue background which itself rests on circles which are
> inspired on the Adobe Flex logo multicolor scheme. The new gull ring while
> being new, retains the familiar circular shape of the current OpenOffice
> logo, but at the same time is a new take that pays respect to the orb. All
> of these elements are wrapped in a modern black gradient icon than makes
> the logo stand out. Furthermore, the new logo actually changes the look of
> the word OpenOffice into a more modern non-capitalized "openoffice" word
> design (also an inspiration from the Adobe Flex project logo). The latter
> serves the function of highlighting Apache as the owner of the project
> (whose name is in capital letters), yet the non-capitalized "openoffice"
> names takes presence by being written in a larger size font. Overall, the
> new logo design is simple, clean, and modern.
> Now that I have given a sense of the new logo, I would like to show you a
> reveal video:
> But there is one last detail, which actually is a testament to the power of
> OpenOffice. The detail is that the logo that you see at the end of the
> video was 99% made in Apache OpenOffice Draw.
> Hope you liked the logo and the reveal video.
> Happy Holidays!
> You can see the formal proposal in the Cwiki at Apache:
> On Sat, Dec 22, 2012 at 11:20 PM, Michael Acevedo <> wrote:
>> Greetings Kevin, I would not mind posting the logos to that AOO UX wiki.
>> Thing is I don't know where it is or whether it is on the cwiki or mwiki
>> (if it is on the latter, I need to request an account).
>> Let me know.
>> On Saturday, December 22, 2012, Kevin Grignon wrote:
>>> Michael,
>>> Great work. Design is very iterative. Keep pushing!
>>> Using the design explorations is a great way to stimulate a conversation
>>> which can help us better understand the requirements. Perhaps we could
>>> harvest the criteria for success in the thread and capture in the wiki
>>> Then we can make the design review process less subjective by having
>>> people review design explorations relative to stated goals.
>>> Also, the mailing list is tough place to review designs, can you post the
>>> design explorations to the AOO UX wiki?
>>> Regards,
>>> Kevin
>>> On Dec 23, 2012, at 10:56 AM, Michael Acevedo <> wrote:
>>>> I think I've come up with something that is simplistic on the eye but
>>>> beautiful an lively.
>>>> Still working on it but stay tuned.
>>>> On Sat, Dec 22, 2012 at 10:43 PM, Michael Acevedo <>
>>> wrote:
>>>>> RGB,
>>>>> I see the ring as something different. The blue to me represents the
>>> open
>>>>> blue sky, and the ring around it as a frame to an opening of an open
>>> world.
>>>>> On Sat, Dec 22, 2012 at 8:16 AM, RGB ES <> wrote:
>>>>>> 2012/12/22 janI <>
>>>>>>> I am no designer, but I have tried to make a suggestion to better
>>>>>> explain
>>>>>>> what I mean.
>>>>>>> The current proposals all have squares / circles etc. and apart
>>> the
>>>>>>> original similarity with windows8 that has a special signal value.
>>>>>>> A surface (square/circle etc) especially with a border, signal:
>>>>>>>   - limitation or positive a product that fullfills a single
>>>>>>>   - closeness or positive a product the specialize in one function
>>>>>>> AOO is in my mind much more, we are open at levels where normal
>>> products
>>>>>>> can only dream to go:
>>>>>>> - AOO is used in nearly every corner of the earth.
>>>>>>> - AOO is open for translation to no matter how small a language
>>>>>>> - AOO is open for developers who want to hack their own specialized
>>>>>>> versions
>>>>>>> - AOO is open for repackaging supplying the core of a wider extented
>>>>>>> product.
>>>>>>> I could go on.....
>>>>>>> I think it is important that our logo signals this freedom and
>>> openess
>>>>>>> after all we are OPEN office.
>>>>>> +1. The ring around the orb give the idea of boundaries, limits,
>>> we
>>>>>> are
>>>>>> trying to go beyond every limit ;)
>>>>>>> I know my design is not professional, it is NOT meant to be so
>>>>>> dont
>>>>>>> judge it on that. It is simply a "thought out of the box", and
>>>>>> hopefully it
>>>>>>> can trigger some ideas.
>>>>>>> You can see my "proposal" here:
>>>>>> I like the idea. No sure if it fits well on a page header,
>>>>>> but definitely is a good idea for announcements, t-shirts and a lot
>>>>>> other situations where a big logo is needed.
>>>>>> Regards
>>>>>> Ricardo
>>>>>>> Have a nice christmas, whereever you are in the world.
>>>>>>> Jan I.
>>>>>>> On 21 December 2012 20:56, Michael Acevedo <>
>>> wrote:
>>>>>>>> Thanks for the links with logos Armin, I will examine them
>>> shortly...
>>>>>>>> Have a good afternoon...
>>>>>>>> On Fri, Dec 21, 2012 at 1:23 PM, Armin Le Grand <
>>>>>>>>> wrote:
>>>>>>>>>     Hi Michael,
>>>>>>>>> this (
>>>>>>>>> content/images/AOO_logos/<
>>> <>
>> --
>> Best,
>> Michael

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