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From Shai Erera <>
Subject Re: Branding Solr+Lucene
Date Mon, 22 Mar 2010 18:25:39 GMT
I am confused about the need for a new name. To the best of my knowledge, it
hasn't been decided that Lucene and Solr merge and become ONE thing ... but
rather that Lucene can still be released on its own (and thus considered a
project on its own) and that when Solr releases, so does Lucene. But Solr is
still Solr ... and Lucene is still Lucene ... it's not like we said "from
now on Apache has one search solution which is called XYZ", right?

If it's just to resolve SVN issues, I'd be careful about re-branding things.
On the other thread someone mentioned executives being involved in the
adoption of Lucene/Solr in their products - re-branding is a dangerous thing
for these guys, and especially as we're not really changing core things


On Mon, Mar 22, 2010 at 8:20 PM, Ryan McKinley <> wrote:

> I'm confused... what is the need for a new name?  The only place where
> there is a conflict is in the top level svn tree...
> What about something general like:
> or
> ryan
> On Mon, Mar 22, 2010 at 2:02 PM, Steven A Rowe <> wrote:
> > Now that Solr and Lucene live in the same space, there has been an
> on-going debate about what to call the merged entity.
> >
> > The names being mulled at this point include (variously sized) snippets
> of both Lucene's and Solr's names, and include LuSolr, Solcene, etc. (my
> current personal favorites along these lines: Sorlusr :) ).
> >
> > My guess is that Lucene partisans would like to see Solr just become a
> product (along with the Lucene java library) of the Lucene project.  Judging
> from suggestions coming from Solr partisans, though, I don't think this will
> fly.
> >
> > So I think an entirely new name is needed for the merged project.  Lucene
> and Solr would remain the product names of this newly named merged project.
> >
> > Along these lines, has been brought up a couple of
> times recently on the #lucene IRC channel.  However (with all due respect to
> what-happens-on-#lucene-stays-on-#lucene (TM) ), Grant wrote in response to
> one of these suggestions this morning:
> >
> >   prob. is "Search" is not a brand
> >   ASF likes names
> >
> > So in the spirit of a real name (i.e., an abstract symbol), I propose
> "Srrrch" (riffing off of "Riot Grrrls" and Solr's penchant for vowel
> droppings)....  Okay, not really.
> >
> > I do have one idea, though: thinking about the icons for Lucene (looks to
> me like the font used on 50's automobile brand logos) and Solr (a sun):
> car+sun => convertible => "Ragtop".  Fun, short, abstract, apolitical.
>  Solr's and Lucene's icons could be easily embedded in a Ragtop logo.
> >
> > Steve
> >
> >
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