incubator-ooo-marketing mailing list archives

Site index · List index
Message view « Date » · « Thread »
Top « Date » · « Thread »
From Donald Harbison <dpharbi...@gmail.com>
Subject Re: [DISCUSS] Communications Outline in Support of Apache OpenOffice 3.4
Date Thu, 26 Apr 2012 16:58:19 GMT
On Wednesday, April 25, 2012, Ross Gardler wrote:

> On 18 April 2012 00:25, Ross Gardler <rgardler@opendirective.com<javascript:;>>
> wrote:
> > I confirm I plan to do a Computerworld post (or two).these won't be about
> > AOO specifically, but about the Apache Way and it's fit to large projects
> > like AOO.
>
> The first of these posts has been written and is waiting for the
> release to go live. I focusses on what it means when we say the ASF
> and its projects are "all volunteer". I use AOO as a case study. In
> terms of Don's three objectives this piece targets "3. *Speak to ICT
> Leaders in business, government and education
> sectors* confused and unsure of the future of OpenOffice since Oracle
> left the business."
>
> I hope to find the time to do another one that is more aimed at
> developers (don's objective number 2).


Great, thanks Ross!

Drew, have you made any progress on your 'developer' draft?

We have (2) +1 votes from IPMC members on the RC1 ballot, so we're getting
close.



>
> Ross
>
> >
> > Sent from my mobile device, please forgive errors and brevity.
> >
> > On Apr 17, 2012 4:38 PM, "Donald Harbison" <dpharbison@gmail.com<javascript:;>>
> wrote:
> >>
> >> I think it might be useful to consolidate some of what I've seen popping
> >> up
> >> on various threads regarding the importance of active and ongoing
> >> communication of our project.
> >> If we can coalesce on a common set of objectives, our individual voice
> >> will
> >> help weave the overall story for folks. I'm starting this discussion on
> >> ooo-marketing for now, but we may want to move it to ooo-dev shortly,
> >> depending on how this shakes out.
> >>
> >> Objectives:
> >>
> >>   1. *Speak to end users *of OpenOffice 3.x, encourage them to download
> >>   and install Apache OpenOffice 3.4. Explain what's new at Apache, and
> >> invite
> >>   folks to come learn and participate in a range of capacities.
> >>   2. *Speak to developers.* Highlight the 'new since OpenOffice 3.4
> Beta'
> >>   elements. Consolidate a 'Getting Started as a Developer' wiki page(s)
> >>   3. *Speak to ICT Leaders in business, government and education
> >> sectors* confused
> >>   and unsure of the future of OpenOffice since Oracle left the business.
> >>
> >> Tactics:
> >>
> >>   - I volunteer to draft the Announcement post and review with folks on
> >>   list a post for the project blog, unless someone else is dying to get
> it
> >>   rolling first. We're seeing the endgame for the 3.4 release, so it's
> >>   definitely time to get this together and ready to publish. Timing of
> >>   publication should be coordinated with ooo-dev and infra folks so that
> >> we
> >>   are assured of sufficient download capacity. We also want to have
> Hagar
> >> and
> >>   others in the fora profiled so that end users know where to go with
> >>   questions.
> >>   - Who wants to volunteer to do a post 'speaking to developers'?
>  Drew, I
> >>   saw you thinking in this direction, for example.
> >>   - Louis, do you want to tackle a post on 'speaking to ICT
> leaders...'? I
> >>   think this is an opportunity to broker the conversation between the
> >>   sponsors and the service / support providers.
> >>   - Interviews(!) ...yes, many thought these would be good to do for a
> >>   variety of reasons. Dave the Wave Fisher, is reviewing my interview of
> >> him
> >>   and getting it approved by his management for publication. The idea
> here
> >>   was to use the project blog for short profiles introducing folks to
> >>   folks....Let's get back to this... please. May I suggest that someone
> >>   volunteer to interview:
> >>      - Drew
> >>      - Kay
> >>      - Juergen
> >>      - Others...
> >>   - Mentor blogging. Ross and other ASF leaders have their blogs. Given
> >>   the adventure we've been having moving OpenOffice into Apache starting
> >> last
> >>   summer, I think there's plenty of material to illustrate the Apache
> Way
> >>   with the way we've been progressing despite some signficant
> challenges.
> >>   - Social media -- primarily twitter feeds to amplify the posts when
> they
> >>   happen with #openoffice, and #apache hashtags.
> >>
> >> I'm sure folks have other ideas, so please add them to this discussion.
> >> Let's also use the Marketing Planning wiki to capture the work planning
> >> and
> >> drafting here *http://s.apache.org/82x*
>
>
>
> --
> Ross Gardler (@rgardler)
> Programme Leader (Open Development)
> OpenDirective http://opendirective.com
>

Mime
  • Unnamed multipart/alternative (inline, None, 0 bytes)
View raw message