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From Terry <terauck-aoom...@yahoo.com.au>
Subject Re: Aoo logo draft
Date Sun, 11 Dec 2011 22:00:48 GMT
Question below quoted text.



----- Original Message -----
> From: Rob Weir <robweir@apache.org>
> To: ooo-marketing@incubator.apache.org
> Cc: 
> Sent: Monday, 12 December 2011 12:43 AM
> Subject: Re: Aoo logo draft
> 
> On Sun, Dec 11, 2011 at 7:50 AM, Graham Lauder <g.a.lauder@gmail.com> 
> wrote:
>> <snip>
>>
>>  LibreOffice is a good example, they chose the name originally as a 
>> temporary standin in the hope that the TDF would be given the OOo brand, but they
>>  created the new brand and marketed it anyway.  Now they wouldn't want 
>> the OOo brand even if it was offered.  True, they were dragged kicking and 
>> screaming to it when they eventually accepted such a gift was not going to happen
and
>>  thus their new brand was forced to become permanent, but it has worked for
>>  them.
>> 
> 
> That shows that rebranding is possible, with effort.  But I think they
> would have even more traffic, more downloads and more users if they
> had the OpenOffice name.
> 
> Think of it this way, we get more hits today than LO, even though we
> have not had a release in nearly a year.
> 

Hits where?

<snip>

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