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From Kay Schenk <kay.sch...@gmail.com>
Subject Re: official logos ???
Date Tue, 12 Jun 2012 15:48:58 GMT


On 06/11/2012 06:41 PM, Kevin Grignon wrote:
> KG01 - See comments at end of thread.
>
> On Tuesday, June 12, 2012, Rob Weir wrote:
>
>> On Mon, Jun 11, 2012 at 5:55 PM, Kay Schenk<kay.schenk@gmail.com>  wrote:
>>>
>>>
>>> On 06/11/2012 02:40 PM, Rob Weir wrote:
>>>>
>>>> On Mon, Jun 11, 2012 at 4:58 PM, Kay Schenk<kay.schenk@gmail.com>
>>   wrote:
>>>>>
>>>>> I'm starting to do some work on the "Distributor FAQ" (up soonish on
>> the
>>>>> wiki for comments) and have come to a bit of an issue with regard to
>> the
>>>>> actual display and download areas of our "official" logos. (If this has
>>>>> been
>>>>> discussed before, please excuse me here.)
>>>>>
>>>>> On the website, the "official" logo is here:
>>>>>
>>>>> http://www.openoffice.org/marketing/art/galleries/logos/
>>>>>
>>>>
>>>> That is a 300x150px PNG file.   So I believe that is only a copy of
>>>> our official logo.   The original logo should be a vector image, like
>>>> SVG.
>>>
>>>
>>> well...OK, I don't know where it is :/
>>>
>>>
>>>>
>>>>> However, we are no longer using this, yet I think it's still considered
>>>>> an
>>>>> "official" logo.
>>>>>
>>>>
>>>> Isn't that logo used in OOo 3.3, and we continue to distribute OOo 3.3?
>>>
>>>
>>> ah yes...you are correct
>>>
>>>
>>>>
>>>>> We have a  reference to the new "Get It Here"
>>>>> on our Trademarks page
>>>>>
>>>>> http://incubator.apache.org/openofficeorg/trademarks.html
>>>>>
>>>>> which references the "project" directory
>>>>> http://incubator.apache.org/openofficeorg/images/get-it-here/en.png
>>>>>
>>>>
>>>> So that logo is a small PNG as well, not the original source.  Drew
>>>> posted the source file on the wiki.
>>>>
>>>>>
>>>>> So, two questions...
>>>>>
>>>>> -- should any logos that we currently use on
>>>>>
>>>>>
>> https://cwiki.apache.org/confluence/display/OOOUSERS/AOO+3.x+-+Logo+Explorations
>>>>>
>>>>> be moved to the project images area as well.
>>>>>
>>>>> I'm thinking only of the one we currently use on the web server, and
>>>>> maybe
>>>>> the older one as well.
>>>>>
>>>>>
>>>>> -- do we want to change
>>>>>
>>>>> http://www.openoffice.org/marketing/art/galleries/logos/
>>>>>
>>>>> only the logos that are *in* the project images area.
>>>>>
>>>>
>>>> OK.  So as you point out, what we have today is a mess ;-)
>>>
>>>
>>> yes, and I don't like messes... :)
>>>
>>>
>>>>
>>>> I'd recommend that we aim for a single location for the image source
>>>> files.  So, we have a place where we can keep the original source
>>>> files for any important logos. This would include our current
>>>> "official" logos, our accessory logos like the "Get it here!" logo, as
>>>> well as source for the legacy logos.  Why bother with legacy logos?
>>>> Because they may have graphical elements that we want to reuse in
>>>> future logos.   If we can't find source for a particular logo, then we
>>>> store the highest resolution, least compressed version of the bitmap
>>>> image that we can find.
>>>>
>>>> If we have the original source collected in some consistent way then I
>>>> think we can be less concerned about the rasterized versions.  There
>>>> might be several places where these are stored.  (And they are not so
>>>> much "stored" as "used".)  For example, one might be on the website
>>>> (ooo-site in Subversion) while another copy might be in a product
>>>> directory because it is used in the UI.  Another version migLooking at
>> ooo-site:
>>
>> The command: find . -name '*.svg'
>>
>> returns:
>>
>> ./content/bibliographic/mindmap/OOoBib.svg
>> ./content/de/downloads/ooo-download-icons.svg
>> ./content/documentation/img/pdf.svg
>> ./content/documentation/img/emblem-information.svg
>> ./content/pap/Curflag.svg
>> ./content/pap/an-curac.gif.svg
>> ./content/pap/an-curac.svg
>> ./content/pap/Cur-flag.svg
>> ./content/pap/Netherlands-Antilles-flag.svg
>> ./content/pl/marketing/buttons/wwwprzycisk2.svg
>> ./content/pl/marketing/buttons/180x60_5.svg
>> ./content/pl/marketing/buttons/get_legal_200x100.svg
>> ./content/pl/marketing/buttons/podrecznik.svg
>> ./content/pl/marketing/buttons/web_button_get_legal_border_caps_pl2.svg
>> ./content/pl/marketing/buttons/web_button_get_legal_border_caps_pl.svg
>> ./content/pl/marketing/buttons/get_legal_200x100_noshadow.svg
>> ./content/pl/marketing/buttons/your_choice_200x100.svg
>> ./content/pl/marketing/buttons/pionowy.svg
>> ./content/pl/marketing/buttons/plnlclogo.svg
>> ./content/pl/marketing/buttons/wwwprzycisk1.svg
>> ./content/pl/marketing/buttons/125x50_5.svg
>> ./content/sl/pics/ooo_get_legal_sl.svg
>> ./content/sl/pics/appunti_architetto_franc_01.svg
>> ./content/sl/pics/2.0_icons.svg
>> ./content/marketing/ooocon2006/OOoConLyon.svg
>> ./content/marketing/ooocon2005/logos/Municipality_Trieste.svg
>> ./content/marketing/art/galleries/cdart/3.0/OOo3_CD_label_nc.svg
>> ./content/marketing/art/galleries/cdart/3.0/OOo3_CD_envelope_nc.svg
>> ./content/marketing/art/galleries/cdart/3.0/OOo3_DVD_envelope_nc.svg
>> ./content/marketing/art/galleries/cdart/3.0/OOo3_CD_paper_envelope_nc.svg
>>
>> ./content/marketing/art/galleries/cdart/official/ooo2-cd-envelope-paper-osi_min.svg
>> ./content/marketing/art/galleries/cdart/official/ooo2-cd-label-osi_min.svg
>> ./content/marketing/art/galleries/cdart/official/ooo2-dvd-envelope-osi.svg
>> ./content/marketing/art/galleries/cdart/official/ooo2-cd-envelope-osi.svg
>> ./content/marketing/art/galleries/cdart/official/ooo2-cd-label-osi.svg
>>
>> ./content/marketing/art/galleries/cdart/official/ooo2-cd-envelope-paper-osi.svg
>>
>> ./content/marketing/art/galleries/cdart/official/ooo2-cd-envelope-osi_min.svg
>>
>> ./content/marketing/art/galleries/cdart/official/ooo2-dvd-envelope-osi_min.svg
>> ./content/marketing/art/galleries/marketing/logos/ooo-2-logo-col-rgb.svg
>> ./content/marketing/art/galleries/marketing/logos/ooo-main-logo-col-rgb.svg
>>
>> ./content/marketing/art/galleries/marketing/logos/ooo-main-logo-black-rgb.svg
>>
>> ./content/marketing/art/galleries/marketing/logos/ooo2-logo(CMYK-2color-outlines).svg
>> ./content/marketing/art/galleries/marketing/logos/ooo-2-logo-black-rgb.svg
>>
>> ./content/marketing/art/galleries/marketing/logos/ooo-main_tm-logo-col-rgb.svg
>> ./content/marketing/art/galleries/marketing/logos/ooo-pos-logo-col-rgb.svg
>>
>> ./content/marketing/art/galleries/marketing/logos/ooo-main_tm-logo-black-rgb.svg
>>
>> ./content/marketing/art/galleries/marketing/logos/ooo-main_tm-logo-grey-rgb.svg
>> ./content/marketing/art/galleries/marketing/logos/ooo-2-logo-mono-rgb.svg
>>
>> ./content/marketing/art/galleries/marketing/logos/3.0/rgb/ooo-3-logo-col-rgb.svg
>>
>> ./content/marketing/art/galleries/marketing/logos/3.0/grey/ooo-3-logo-grey-rgb.svg
>>
>> ./content/marketing/art/galleries/marketing/logos/3.0/mono/ooo-3-logo-mono-rgb.svg
>> ./content/marketing/art/galleries/marketing/logos/ooo-2-logo-grey-rgb.svg
>>
>> ./content/marketing/art/galleries/marketing/logos/ooo-main-logo-mono-rgb.svg
>> ./content/marketing/art/galleries/marketing/logos/ooo-pos-logo-grey-rgb.svg
>> ./content/marketing/art/galleries/marketing/logos/ooo-pos-logo-mono-rgb.svg
>>
>> ./content/marketing/art/galleries/marketing/logos/ooo-pos-logo-black-rgb.svg
>>
>> ./content/marketing/art/galleries/marketing/logos/ooo-main_tm-logo-mono-rgb.svg
>>
>> ./content/marketing/art/galleries/marketing/logos/ooo-main-logo-grey-rgb.svg
>>
>> ./content/marketing/art/galleries/logos/main_tm/col/ooo-main_tm-logo-col-rgb.svg
>>
>> ./content/marketing/art/galleries/logos/main_tm/grey/ooo-main_tm-logo-grey-rgb.svg
>>
>> ./content/marketing/art/galleries/logos/main_tm/mono/ooo-main_tm-logo-mono-rgb.svg
>> ./content/marketing/art/galleries/logos/pos/ooo-pos-logo-col-rgb.svg
>> ./content/marketing/art/galleries/logos/pos/ooo-pos-logo-grey-rgb.svg
>> ./content/marketing/art/galleries/logos/pos/ooo-pos-logo-mono-rgb.svg
>> ./content/marketing/art/galleries/logos/pos/ooo-pos-logo-black-rgb.svg
>> ./content/marketing/art/galleries/logos/version3/col/ooo-3-logo-col-rgb.svg
>>
>> ./content/marketing/art/galleries/logos/version3/grey/ooo-3-logo-grey-rgb.svg
>>
>> ./content/marketing/art/galleries/logos/version3/mono/ooo-3-logo-mono-rgb.svg
>> ./content/marketing/art/galleries/logos/main/ooo-main-logo-col-rgb.svg
>> ./content/marketing/art/galleries/logos/main/ooo-main_tm-logo-col-rgb.svg
>> ./content/marketing/art/galleries/logos/main/ooo-main_tm-logo-black-rgb.svg
>> ./content/marketing/art/galleries/logos/main/ooo-main_tm-logo-grey-rgb.svg
>> ./content/marketing/art/galleries/logos/main/ooo-main-logo-mono-rgb.svg
>> ./content/marketing/art/galleries/logos/main/col/ooo-main-logo-col-rgb.svg
>> ./content/marketing/art/galleries/logos/main/ooo-main_tm-logo-mono-rgb.svg
>>
>> ./content/marketing/art/galleries/logos/main/grey/ooo-main-logo-grey-rgb.svg
>>
>> ./content/marketing/art/galleries/logos/main/mono/ooo-main-logo-mono-rgb.svg
>> ./content/marketing/art/galleries/logos/main/ooo-main-logo-grey-rgb.svg
>> ./content/trademark/symbol_color.svg
>> ./content/trademark/logo_color.svg
>> ./content/it/contribuire/images/dashboard.svg
>> ./content/it/contribuire/images/ok.svg
>> ./content/it/contribuire/images/dashboard (5).svg
>> ./content/it/contribuire/images/lock (1).svg
>> ./content/it/contribuire/images/lock.svg
>> ./content/it/contribuire/images/ok (3).svg
>> ./content/it/linguistico/images/flagworld.svg
>> ./content/it/linguistico/images/dictionary.svg
>> ./content/it/linguistico/images/thesaurus.svg
>> ./content/it/linguistico/images/langpack.svg
>> ./content/it/linguistico/images/sillabus.svg
>> ./content/it/linguistico/images/OOoVoc.svg
>> ./content/it/stampa/images/folders.svg
>> ./content/ui/VisualDesign/gifs/brand/OpenOffice_Symbol_rgb.svg
>> ./content/ui/VisualDesign/gifs/brand/OpenOffice_Logo_white.svg
>> ./content/ui/VisualDesign/gifs/brand/OpenOffice_Logo_rgb.svg
>>
>>
>> I haven't looked at these in detail, but from the names, the files in
>> content/marketing/art/galleries sound like they might be relevant.

Thanks Rob...I would have done something like this today...didn't get to 
it yesterday...

>>
>>> Any suggestions as to  where do we want these to live?
>>>
>>
>> If those logos are the ones we want, maybe extend the existing
>> directory structure to include the AOO logos, as well as CD artwork,
>> etc.?

yeah-- I was definitely thinking of extending the /images/AOO_logos to 
house JUST the logos...

after that aggregating the other "art" seems like a worthwhile idea...

>>
>>>
>>>>
>>>>>
>>>>> Thanks.
>>>>> --
>>>>>
>> ------------------------------------------------------------------------
>>>>> MzK
>>>>>
>>>>> "There's no crying in baseball!"
>>>>>        -- Jimmy Dugan (Tom Hanks), "A League of Their Own"
>>>
>>>
>>> --
>>> ------------------------------------------------------------------------
>>> MzK
>>>
>>> "There's no crying in baseball!"
>>>        -- Jimmy Dugan (Tom Hanks), "A League of Their Own"
>>
>
>
> KG01 - in addition to aggregating the logos assets in a single, trusted
> source, we should also create a branding usage guide, with guidance on how
> to use, and not to use the logo elements.

Hi Kevin--

See my post from yesterday --
[DISCUSS] Distribution FAQ...

My intention was to mainly deal with trademark issues, but a guide on 
actual use/placement would be super...

>
> I will capture an action to create a page in the wiki to start to author
> such content for future use.

OK, good! Keep us posted...





>

-- 
------------------------------------------------------------------------
MzK

"There's no crying in baseball!"
        -- Jimmy Dugan (Tom Hanks), "A League of Their Own"

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