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From Kevin Grignon <kevingrignon...@gmail.com>
Subject Re: [PROPOSAL]: Apache OpenOffice Next-Gen logo...
Date Wed, 09 May 2012 09:55:42 GMT
Helen,

Exactly the attributes that we need to capture on a AOO 4.0 logo wiki page to drive informed
design decisions moving forward. 

I will harvest your thoughts and post to the wiki. 

I will share the page location and invite others to contribute. 

Kevin



On May 9, 2012, at 5:35 PM, Yue Helen <helenyuehy@gmail.com> wrote:

> 2012/5/9 Kevin Grignon <kevingrignon.oo@gmail.com>
> 
>> All good thoughts.
>> 
>> Again, I think it is best to summarize our current thoughts on what the
>> brand is intended to represent, then explore design alternatives to realize
>> the brand message.
>> 
>> This is a good but big question to ask...the key message in my mind is,
> 
> 1) Apache OpenOffice is a continuation of OpenOffice.org - so it should
> include some visual element from the previous OpenOffice logo, and need to
> include Apache.
> 2) Several keywords for product mission, "leading",
> "open-source"/"open-standard", "ease of use" (the target...)
> http://www.openoffice.org/why/
> 3) Introduce refreshed, modern, sharp visual elements...to represent that
> we are on the road to the next momentum.
> 
> Helen
> 
> 
>> Regards,
>> Kevin
>> 
>> 
>> On Wed, May 9, 2012 at 3:51 PM, Andre Fischer <af@a-w-f.de> wrote:
>> 
>>> On 09.05.2012 09:29, Ariel Constenla-Haile wrote:
>>> 
>>>> Hi *,
>>>> 
>>>> On Wed, May 09, 2012 at 09:24:40AM +0200, Andre Fischer wrote:
>>>> 
>>>>> On 09.05.2012 08:33, Kevin Grignon wrote:
>>>>> 
>>>>>> Michael,
>>>>>> 
>>>>>> Thanks for sharing the logo mockups. Also, I appreciate you
>>>>>> acknowledging
>>>>>> my earlier contributions - most gracious.
>>>>>> 
>>>>>> With AOO 3.4 just hitting the streets, now is the time to think about
>>>>>> performing some design research and explorations in support of
>> branding
>>>>>> for
>>>>>> AOO 4.0.
>>>>>> 
>>>>>> Perhaps you could create an AOO 4.0 logo concepts page on the wiki
to
>>>>>> capture these great ideas. I also have a number of concepts that
I
>> would
>>>>>> like to share with you and others for input.
>>>>>> 
>>>>> 
>>>>> Maybe we can do a logo contest similar to the one Apache Flex did?
>>>>> 
>>>>>    http://incubator.apache.org/**flex/logo-contest.html<
>> http://incubator.apache.org/flex/logo-contest.html>
>>>>> 
>>>> 
>>>> 
>>>> IMHO it is better to have some profession designer volunteering,
>>>> I recall the ugly OOo 3 splash screen
>>>> http://wiki.services.**openoffice.org/wiki/Art/**
>>>> Gallery/OOo3_Splash_Screen<
>> http://wiki.services.openoffice.org/wiki/Art/Gallery/OOo3_Splash_Screen>
>>>> 
>>> 
>>> I see what you mean.  Although some of them are actually quite good.
>>> And flex does probably have a more design oriented user base.
>>> 
>>> 
>>> Stella's was far better that the one that got selected.
>>>> 
>>>> 
>>>> Regards
>>>> 
>>> 
>> 

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