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From Rob Weir <robw...@apache.org>
Subject Re: Apache OpenOffice Project Twitter Account
Date Wed, 11 Apr 2012 20:43:30 GMT
On Wed, Apr 11, 2012 at 4:16 PM, Alexandro Colorado <jza@apache.org> wrote:
> On 4/11/12, Rob Weir <robweir@apache.org> wrote:
>> On Wed, Apr 11, 2012 at 10:09 AM, Rob Weir <robweir@apache.org> wrote:
>>> Social media outreach, via Twitter, Facebook, Google+, etc., is an
>>> important part of outreach to users. Although the Apache developer
>>> community is firmly rooted in mailing lists, we know that our users
>>> live in a different world.   If we want to engage with them we need to
>>> use the tools that they use, and communicate the way they communicate.
>>>
>>> Now that we're very close to the AOO 3.4 release, I'd like to start
>>> with a project Twitter account, under PPMC control.
>>>
>>> By "under PPMC control" I mean something similar to how we treat the
>>> project blog:
>>>
>>> -- Any PPMC member, upon request, can have write access.
>>>
>>> -- We can use the project's official logo in conjunction with the account.
>>>
>>> -- We would promote the account on our project's website.
>>>
>>> -- We would generally treat the account as an official voice of the
>>> project, not as a personal account.
>>>
>>> I'm not saying we need to pre-review and and approve every "tweet"
>>> sent through the account.  But we should set expectations that the
>>> account is to be used in a professional fashion, upholding the
>>> standards of this project, not used to settle personal disputes, to
>>> promote personal business, etc.
>>>
>>> There are already several Twitter accounts that use the OOo name or
>>> trademarks:
>>>
>>> http://twitter.com/#!/openofficeorg  --- This account has 1571
>>> followers.  But it is not sharing any AOO status, no links to blog
>>> posts, announcements, etc.  Who controls it?  Are
>>> we able to get it under PPMC control?  Can we rebrand it as Apache
>>> OpenOffice?
>>>
>>
>> Hi Alexandro -- Is the above your Twitter account?  If so, would you
>> be willing to contribute it to the AOO project, so we can rebrand it
>> and allow other PMC members to have write access to it, etc.?
>
> Not sure what u mean to contribute it to AOO project, is that a
> specific email? I can rebrand it, the account used to sit  on a
> service that allow multiple people to manage it, unfortunately the
> service is no longer being offered. So I need to look for something
> similar.
>

Hi Alexandro,

Sorry, this probably makes more sense if you read the thread from the start:

http://markmail.org/message/f3o37t2ostyqe3sy

By "contribute to the AOO project" I mean give control to the AOO PMC,
so we can use it as a project-wide account, similar to how we treat
the blog:

-- Any PPMC member, upon request, can have write access.

-- We can use the project's official logo in conjunction with the account.

-- We would promote the account on our project's website.

-- We would generally treat the account as an official voice of the
project, not as a personal account.

To implement this sort of group control we would need to look at some
service like BirdHerd or similar for individual authors, and then have
the "root" login given to Apache Infra to store securely.  Or
something like that.

-Rob


>>
>> -Rob
>>
>>
>>> http://twitter.com/#!/openoffice -- This account seems unused.  Only one
>>> tweet.
>>>
>>> http://twitter.com/#!/freeopenoffice -- spammer account.  Links to
>>> http://www.downloadopenofficefree.com/.
>>>
>>> http://twitter.com/#!/ApacheOO -- I created this account, though have
>>> never used it.  Unfortunately, "Apache OpenOffice" is too long for a
>>> Twitter account name.  So "ApacheOO" is the closest I got.   I would
>>> offer this account to the PPMC if we are not able to get use of the
>>> http://twitter.com/#!/openofficeorg account.
>>>
>>> Proposed actions:
>>>
>>> 1) I'll send note (or Tweet) to http://twitter.com/#!/openofficeorg
>>> acccount, asking if the owner would be willing to make the account
>>> available to the AOO PPMC for project use.  If we get a favorable
>>> response then we would start using that account, rebrand it, promote
>>> it, etc.
>>>
>>> 2) If there is no favorable response to the above, then we would go
>>> forward with promoting the http://twitter.com/#!/ApacheOO account.
>>>
>>> 3) The PPMC could decide, at a later point, to invoke Twitter's
>>> trademark policy to register complaints about accounts that misuse our
>>> trademarks in ways that harm our users:
>>> https://support.twitter.com/articles/18367.  But I don't see an
>>> imminent need for that.
>>>
>>>
>>> -Rob
>>
>
>
> --
> Alexandro Colorado
> OpenOffice.org Español
> http://es.openoffice.org

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