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From Kevin Grignon <kevingrignon...@gmail.com>
Subject Re: [FORUMS] landing page/logo design
Date Wed, 21 Mar 2012 07:21:03 GMT
Thanks for the insight. I'll capture some thoughts and forward along shortly. 

On Mar 21, 2012, at 2:39 AM, Rob Weir <robweir@apache.org> wrote:

> On Mon, Mar 19, 2012 at 11:06 PM, Kevin Grignon
> <kevingrignon.oo@gmail.com> wrote:
>> Dave and Drew,
>> 
>> Hey there, my name is Kevin and I'm new to the effort. I'll like to
>> contribute to the branding, UI styling and user experience moving forward.
>> 
>> I've taken a look at the logos proposal pages, and their are some great
>> elements. I'm having a hard time selecting which is most appropriate
>> because I'm unclear on the design brief. In other words, what is the
>> message? what are the requirements? and ultimately? what are the criteria
>> for success for the logo elements.
>> 
> 
> OpenOffice.org previously was an open source project sponsored by Sun,
> then Oracle.  At that point it had its own branding, which you can see
> at http://www.openoffice.org.  The project has come over to Apache,
> along with the trademarks and websites.  We need to adapt it to Apache
> branding practices, which means we it must be called Apache
> <Something>.  We voted to call it Apache OpenOffice (dropping the
> ".org" in the name)
> 
> You can see the primary Apache branding elements on the
> http://www.apache.org website.
> 
> The goal -- perhaps unstated  -- was to update the existing
> OpenOffice.org logo to the new name and add a hint of Apache-ness to
> it.
> 
> And as a follow up to that new branding, generate a set variations of
> that for the website, as well as special variations for use by 3rd
> parties to express support for the product, perhaps a "get Apache
> OpenOffice" or "Download Apache OpenOffice" or similar.
> 
> So, the move to Apache has driven this change, and compliance with
> Apache branding guidelines would be one measure of success.  As Kay
> said, evolution over revolution is another part.  I don't think we're
> looking for a radically different logo from predecessor versions of
> OpenOffice.
> 
> -Rob
> 
>> Is there a wiki page that captures this information? If not, could you
>> share your thoughts?
>> 
>> Regards,
>> Kevin
>> 
>> 
>> 
>> On Tue, Mar 20, 2012 at 6:46 AM, Kay Schenk <kay.schenk@gmail.com> wrote:
>> 
>>> On Sun, Mar 18, 2012 at 2:41 PM, drew <drew@baseanswers.com> wrote:
>>> 
>>>> On Sat, 2012-03-17 at 20:39 -0700, Dave Fisher wrote:
>>>> 
>>>>> 
>>>>> I really want to change the logo on www.openoffice.org. Do you have a
>>>> candidate? Let's do it tomorrow.
>>>>> 
>>>>> Regards,
>>>> Hi Dave
>>>> 
>>>> Well, it's late tomorrow now :)
>>>> - ah, I thought maybe a specific logo for th main site
>>>> - put a proposal on the wiki logo proposal[1] page
>>>> https://cwiki.apache.org/confluence/display/OOOUSERS/Logo+Proposals
>>>> with the a tag line of "Free and Open productivity suite!" and feather.
>>>> 
>>>> Thoughts?
>>>> 
>>>> //drew
>>>> 
>>> 
>>> works for me! I think you should do it! :)
>>> 
>>>> 
>>>> [1]
>>>> 
>>>> 
>>> https://cwiki.apache.org/confluence/download/attachments/27834483/logo-mainSite.png?version=2&modificationDate=1332106398782
>>>> 
>>>> 
>>>> 
>>> 
>>> 
>>> --
>>> 
>>> ----------------------------------------------------------------------------------------
>>> MzK
>>> 
>>> "Follow your bliss."
>>>         -- attributed to Joseph Campbell
>>> 

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