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From "Marvin Humphrey (Commented) (JIRA)" <>
Subject [jira] [Commented] (INCUBATOR-112) Egg logo cleanup
Date Wed, 15 Feb 2012 21:59:59 GMT


Marvin Humphrey commented on INCUBATOR-112:

> Looks good, let's move this forward. 

OK, I'll proceed with integrating it into the site.

> Is there any reasonably similar open alternative for the font?

I looked for a long time and was unable to find an open version of either
Blippo Black or its close cousin Bauhaus bold/heavy.

IMO, changing the typeface to anything other than Blippo or Bauhaus represents
a graphical identity change.  The goal of this logo retooling is to keep the
identity intact but avoid the conspicuous amateurism of the current graphic.
Leading an Incubator logo redesign-by-committee effort is a task for someone
more masochistic than me. ;)

So, while I agree that it would be nice to use an open font, at least we
aren't any worse off than we were before, and IMO it's not worth opening a can
of worms by proposing a typeface change.

> I'd just drop the border entirely, but IANAD(esigner)

Your instincts are good.  However, this file is designed to be a drop-in
replacement for the current logo file.  Removing the black border or changing
its weight would change how the graphic interacts with surrounding elements --
think of it as an incompatible API modification.

> We should add the TM symbol to the logo, as expected by the branding guidelines 


New version uploaded with TM added.
> Egg logo cleanup
> ----------------
>                 Key: INCUBATOR-112
>                 URL:
>             Project: Incubator
>          Issue Type: Improvement
>          Components: site
>            Reporter: Marvin Humphrey
>            Priority: Minor
>         Attachments: egg_logo.png, egg_logo.png, egg_logo.svg, egg_logo.svg
> The present Incubator logo graphic has some issues with anti-aliasing
> artifacts, among other things.  Perhaps we can find a use for an incrementally
> improved drop-in replacement which preserves the spirit and identity of the
> old, but is a little more carefully assembled.

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