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From "Brett Porter" <brett.por...@gmail.com>
Subject Re: to brand or not to brand?
Date Tue, 22 May 2007 09:32:21 GMT
As I understand it, you need to call it Apache Ivy on first reference,
and mention prominently that it is "currently undergoing incubation at
the Apache Software Foundation" (or something like that).

- Brett

On 22/05/07, Bertrand Delacretaz <bdelacretaz@apache.org> wrote:
> On 5/22/07, Xavier Hanin <xavier.hanin@gmail.com> wrote:
>
> > ...I'm currently preparing an article on Ivy, and I'd like to know if
> > it's better to talk about Apache Ivy, or simply Ivy. The rules about
> > branding are still not clear for me, sorry if I missed an obvious
> > link....
>
> IMHO it'd be good to say "Apache Ivy" in places like the article
> title, and just "Ivy" in the article text.
>
> Like for a car, you'd say "Triumph Spitfire" in the title and just
> "the Spitfire" in the text.
>
> But I don't know if there are more precise rules.
>
> -Bertrand
>
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