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From James Ong <yanlile...@gmail.com>
Subject Re: Apache Flex logo colors
Date Thu, 02 Feb 2012 12:14:24 GMT
It carried nice meaning behind the 4 colours but too much shadow don't
look alright compare to those multi-colours logo.
Will it be ideal to use Web 2.0 colours instead as similar to these:
http://www.logogala.com/gallery/sort/category/various/P12/




On Thu, Feb 2, 2012 at 7:55 PM, andrei apostolache
<apostolache.andrei@gmail.com> wrote:
> Looks good, but as you said it's getting too close to Chrome logo. Maybe an
> idea will be not to have all the colors covering symmetrical areas.
> I really like the full-orange version.
>
> On Thu, Feb 2, 2012 at 11:39 AM, Tomasz MaciÄ…g | Fuse Collective <
> t.maciag@fusecollective.com> wrote:
>
>> Most of you didn't want major changes to the logo so we (meaning Fuse
>> Collective team) decided to focus on colors and select right typography.
>> We were thinking about colors and what someone form community wrote that
>> Apache Flex logo will be used often in co-branding situations and we had
>> pretty nice idea.
>> What if we give more flexibility when using logo in different scenarios by
>> allowing to use it in 4 different colors? After we created a lot of
>> different color version we selected 4 that looked the best. Then we
>> combined them in one with really great result (in our opinion of course)
>> Check out the result by clicking links below. First two are presenting
>> what we think should be the main logo, the third one have 4 different color
>> versions that can be used as a valid option for co-branding scenarios (when
>> the main logo is no fit).
>>
>> http://www.fusecollective.com/**apache-flex/apache_flex_black_**bg.jpg<http://www.fusecollective.com/apache-flex/apache_flex_black_bg.jpg>
>> http://www.fusecollective.com/**apache-flex/apache_flex_white_**bg.jpg<http://www.fusecollective.com/apache-flex/apache_flex_white_bg.jpg>
>>
>> http://www.fusecollective.com/**apache-flex/apache_flex_**colors.jpg<http://www.fusecollective.com/apache-flex/apache_flex_colors.jpg>
>>
>> Colors have their meanings so we could easily give a pretty good ideology
>> behind those 4 colors
>>
>> Blue - corporate color, secure, importance, confidence, intelligence,
>> stability, trust, integrity (those represents corporate use cases)
>> Red - power, energy, speed, strength, intense, passion, attention (those
>> represents core values)
>> Green - growth, vitality, reliability, dependability (those represents
>> core values)
>> Orange - energetic, excitement, enthusiasm, sociable, optimistic,
>> enthusiastic, independent (those represents our community)
>>
>> Although we didn't thought of this while creating this is nice ideology
>> and it really fits.
>> One could argue that colors are similar to those used in Google Chrome
>> logo but so what? MS Windows used similar schema long time ago and Google
>> used them anyway.
>> At this point I don't think another voting is necessary. Everyone could
>> just express their feelings and PPMC members should decide what to do next
>> (either select one color version or support our vision)
>> Let me know what you think.
>>
>> P.S After we made decision about final logo I post about what additional
>> materials we'll be creating and when you can expect them.
>> Please cloud someone form PPMC change my name on home page and contest
>> page to Adrian Knopik. Or maybe this will be problem until Adrian will
>> officially submit the logo?
>> I'm asking because I've already saw a blog post somewhere about new logo
>> and I was described as creator...
>>

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