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From Cosma Colanicchia <cosma...@gmail.com>
Subject Re: Advice for Logo Contest Round 2
Date Wed, 25 Jan 2012 13:38:56 GMT
Just a suggestion about #49: the logo author may try to shorten the
middle segment, to avoid the illusion of a "plain surface" that could
be causing the sinking ship effect..


Cosma


2012/1/25 Dimitri K. <koro@noos.fr>:
> Let's not forget we are currently chosing a logo for an enterprise
> framework.
> It's a really different mindset from chosing a public brand logo (where
> perception and association are everything).
>
> Think about it, when you adopted Adobe Flex in the first place, how
> important its logo has been in your choice?
> I don't think that so many people dived into Flex because of the famous "two
> letters in a square that try to make Flex kinda part of the Creative Suite".
> And for all of you that are also currently experimenting with JS frameworks,
> do you really care about its logo in your decision?
> Hey I'm even ready to use a JS framework with a three-legs smelly cat logo
> if it would provide me with a good way of simulating interfaces ;)
>
>
> On the other side, I understand that our logo choice is the first real
> decision of the Apache Flex community, and added with the perception damage
> of the Flex brand, this makes our choice a more meaningful one.
>
> But let's keep things in perspective, our logo will mainly influence how
> proud you're going to be, wearing your geek T-shirt at our first Apache Flex
> conference ;)
>
> Dimitri K.

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