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From Carlos Rovira <carlos.rov...@codeoscopic.com>
Subject Re: [DISCUSS] Name of the FlexJS Fork
Date Wed, 13 Sep 2017 18:20:30 GMT
Hi all,

I'm putting some efforts here since I think this is really important for
all of us and for our beloved FlexJS project.

Name, website and all the visuals behind it matters....and is important in
a way many of us in this community maybe can't imagine. If we don't get a
fresh and compelling name and a clean and beautiful site where we explain
all the great things our technology can do, we are losing our time, since
this project will end with the bulk of the others xxxJS projects, and
that's even horrible when our tech could be used for things other than JS!!
(If we want in future years to make it possible).

@Alex: I Think we can't have a PROJECT name != of PRODUCT name for the
reason you stated, people will end reaching "FlexJS" name and will
interpret that as a joke, so no, even naming inside the project (including
vars, functions and so on...) are part of what people ends liking or

@Harbs, I said that I can put work on naming, website design and even host
the web, but for doing so I need to feel the name is the right one, and I'm
fearing that people is looking for a name that I don't think could give us
some opportunity to fight with the great ones, since React or Dart, seems
to me that has some sounding or power behind, but Beads, or Strand does not
mean anything outside our own understanding for what we know it means in
our architecture. But we should not decide a name based in that kind of
things since we will end having something that in the mainstream does not
has the needs to evocate a great and powerful technology to people out

I think the name change could involve at least two of us :

- 1 to make changes in code (repos, git,etc...
- 1 to make more marketing things: logo, website, etc..

I offer my work for the second, my only condition is that I need to believe
in the final name we choose, and since we are a community, this must be
elected by all of us, and we could work in it in the same manner : if
people believe in it, people will work in it. I have clear that I will work
if the final community decision has a strong base and I can envision that
the effort will push the tech to a great place (or at least has options to
be fighting in the mainstream of actual techs like Angular, React, and

@Om, thanks, I think you like me and others I know that has live that
situation, knows perfectly how devaluated is  the Flex name in actual
times, so is crucial for us to change it

2017-09-13 19:57 GMT+02:00 OmPrakash Muppirala <bigosmallm@gmail.com>:

> On Sep 13, 2017 9:39 AM, "Yishay Weiss" <yishayjobs@hotmail.com> wrote:
> My main concern was with the JS suffix. If we can create new products
> without the JS suffix that’s fine with me.
> On the other hand, if Carlos or someone else feels passionate about a name
> change and volunteers to deal with the overhead I wouldn’t go against it.
> I agree with Carlos.  Bringing in the word Flex-something into a
> conversation with peers is proving to be hard.
> If anything, a new name would bring a fresh perspective on this wonderful
> technology.
> I volunteer to help out with the branding as much as I can.
> Thanks,
> Om
> From: Alex Harui<mailto:aharui@adobe.com.INVALID>
> Sent: Wednesday, September 13, 2017 6:33 PM
> To: dev@flex.apache.org<mailto:dev@flex.apache.org>
> Subject: Re: [DISCUSS] Name of the FlexJS Fork
> Actually, my question was whether the PROJECT name is more or less
> important than the PRODUCT name.  Mostly, the board/infra doesn't want us
> to change the PROJECT name.  Infra replied that we can create PRODUCTs
> with names that do not match the PROJECT name.
> So, could we live with the PROJECT being called FlexJS forever?  If we
> think we can target a different group of customers with a different
> PRODUCT name we can discuss what that name is later.  Now AIUI, if we do
> stick with FlexJS as the PROJECT, and later decide to create a PRODUCT
> called Foo, I think somewhere on web pages for Foo it will link back
> eventually to our source repositories and other pages that have the
> PROJECT name "FlexJS" on it and people might go "Huh, I didn't know that
> Foo was based on FlexJS".  But will they run away?
> I buy lots of foods with brand names that I have no idea who the actual
> manufacturer is.  In the US, a fancy brand of cookies (Pepperidge Farm) is
> manufactured by the same company that makes cheap condensed soup
> (Campbells).  A popular salad dressing is made by a well-known bleach
> company (Clorox).  So, I agree with Carlos that it might be worth building
> a whole new brand without the word Flex in it, but I think the only
> question we need to answer right now is whether the PROJECT name "FlexJS"
> will be a hindrance to building that brand.
> Thoughts?
> -Alex
> On 9/13/17, 4:07 AM, "Harbs" <harbs.lists@gmail.com> wrote:
> >Yes. If we might change the name after forming the new PMC, it’s a
> >concern. Alex’s question is more about the framework developing into
> >something else in the future. That’s something I don’t think we need to
> >be concerned about right now.
> >
> >I’d rather capitalize on the FlexJS name.
> >
> >Harbs
> >
> >> On Sep 13, 2017, at 1:41 PM, Piotr Zarzycki <piotrzarzycki21@gmail.com>
> >>wrote:
> >>
> >> I thought that name things was one of the concerns in the thread from
> >> board.
> >



Carlos Rovira

Director General

M: +34 607 22 60 05



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