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From mschma...@apache.org
Subject svn commit: r1229189 - /incubator/flex/site/trunk/content/flex/logo-contest.mdtext
Date Mon, 09 Jan 2012 15:07:19 GMT
Author: mschmalle
Date: Mon Jan  9 15:07:19 2012
New Revision: 1229189

URL: http://svn.apache.org/viewvc?rev=1229189&view=rev
Log:
created logo-contest.mdtext

Added:
    incubator/flex/site/trunk/content/flex/logo-contest.mdtext   (with props)

Added: incubator/flex/site/trunk/content/flex/logo-contest.mdtext
URL: http://svn.apache.org/viewvc/incubator/flex/site/trunk/content/flex/logo-contest.mdtext?rev=1229189&view=auto
==============================================================================
--- incubator/flex/site/trunk/content/flex/logo-contest.mdtext (added)
+++ incubator/flex/site/trunk/content/flex/logo-contest.mdtext Mon Jan  9 15:07:19 2012
@@ -0,0 +1,61 @@
+Title: Apache Flex Re-branding Initiative
+#DRAFT - CONTEST HAS NOT STARTED YET
+
+On the 31th of December, 2011, the Apache Software Foundation has accepted the 
+Flex SDK into incubation. Apache Flex is now a community project managed by 
+Apache (ASF). The migration from Adobe to Apache involves a re-branding and 
+you can contribute by proposing the new Apache Flex logo.
+
+Your proposal will be published on the Flex Incubation website [here][1] next to the 
+other proposals. On [date-end] the community will choose the new logo through 
+voting on the Apache Flex Mailing List at [mailing-lists][2].
+
+##GUIDELINES
+
+The logo should meet the requirements below:
+
+* Two versions of the logo: a rectangle (full brand) and a square (icon, for example)
+* Prepared to be scaled up or down
+* Translate to a 2 color look
+  * 2 color (black/white, 2 greys, etc)
+* Ability to be inverted if running on a dark background
+* Should not be confused with the past or present Adobe Flex logo
+* Complies with the Apache branding requirements at [apache-marks][3]
+
+**Note:** The design as accepted by popular vote will be treated as a proposal that 
+can be tweaked and cemented into it's final published form.
+
+##INSPIRATION
+
+While designing the logo, keep in mind what describes Apache Flex:
+
+- User Experience
+- Ubiquity / Cross-platform
+- Enterprise
+- Community Driven
+- Why are you developing with Flex?
+
+##DEADLINE
+
+[date-end]
+
+##HOW TO CONTRIBUTE
+
+Send to the Apache Flex Mailing List the links to: [mailing-lists][2]
+
+- A PNG version of the logo (and it's scalable variations)
+- A ZIP file with all assets
+
+##LICENSE
+
+The authors of the selected Apache Flex logo(s) will need to donate them to
+the Apache Flex project according to the  Apache individual
+contributor license: [ICLA.txt][4]
+
+Send to the Apache Flex Mailing List [mailing-lists][2]
+
+[1]: http://incubator.apache.org/flex/rebranding/submissions.html
+[2]: http://incubator.apache.org/flex/mailing-lists.html
+[3]: http://www.apache.org/foundation/marks/
+[4]: http://www.apache.org/licenses/icla.txt
+[5]: http://wiki.apache.org/incubator/FlexProposal
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