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From Adam Kocoloski <>
Subject Re: CouchDB brand identity and design of
Date Wed, 14 Apr 2010 18:03:11 GMT
This is very nice.  I think Myriad was a good font for the logo, though.

I do like the "of the web" quote from Jacob, but now we've got CouchDB "for the Web" in one
place, and "of the web" in contrast to "for the web" in the quote.  Perhaps it's best to just
have the short old-school thing after all?

Below the fold things are a bit wordy.  I definitely like the extra space on the right for
the 5 bullet points.  Not sure what would be best on the left.  Maybe the more detailed links
under "Get It/See It/Learn It/Support It" should be down there?  But I'm no designer.

One other thing I really liked about maadin's earlier proposal was that it gave the wiki the
same look-n-feel as the main site.  I don't know what we're ultimately planning on doing re:
docs -- tisba has done a yeoman's job gardening the wiki, there's that couchdocs thing on
github, I heard jchris was working on a couchapp -- but whatever we do, it would be cool to
apply this same theme to it.  Cheers,


On Apr 14, 2010, at 1:21 PM, Warner Onstine wrote:

> I must say that I really like this design!
> -warner
> On Wed, Apr 14, 2010 at 10:01 AM, James Fisher <> wrote:
>> I invite you all to -- the state of
>> things at present.  I've HTMLized the sketches quite faithfully, and it
>> renders fine in Firefox (3.5.9) and Konqueror.  Opinions, please.
>> On Wed, Apr 14, 2010 at 4:35 PM, J Chris Anderson <> wrote:
>>> On Apr 14, 2010, at 4:25 AM, James Fisher wrote:
>>>> OK, I'm still at the messing-around-in-Inkscape stage, but this is how
>>>> things stand (ignore the schema diagram thing, which will obviously be
>>>> redone):
>>>> Hopefully I'll have quelled some people:
>>>> * lighter, less saturated cyan
>>>> * cushions obliterated; I quite like the new simple text approach with
>>>> extremely ample air around them
>>>> * logotype still in Candela, but with the extra padding removed
>>>> * sponsor logos removed
>>>> * content section widened to full width
>>>> Comments?
>>> I think I prefer the cushions (even if they were a bit cute) & the 2 column
>>> layout. If my copy won't fit in the space on the 2 column layout, we can
>>> always make it shorter. I for one don't think there's anything wrong with
>>> having a long column.
>>> (Picturing the previous layout in my head) Perhaps the schematic could go
>>> just below the cushions, so that the cushions + schematic are column A, and
>>> the longer copy is column B.
>>> Or if not cushions, the links to the sections (without cushions).
>>> I think the sparse header of the previous layout is part of what makes it.
>>> Nothing but the quote and the lamp... very classy. Adding all the links up
>>> there breaks the appeal a bit.
>>> Good work on the colors. I'm still missing the old logo-font. There are
>>> fully typographed versions of the logo available here:
>>> Cheers,
>>> Chris
>>>> On Wed, Apr 14, 2010 at 10:30 AM, Julian Moritz <
>>>>> Hi,
>>>>> David Coallier schrieb:
>>>>>> <snip>
>>>>>>> Rest assured no magenta will be introduced :)
>>>>>>> I've already lightened the cyan considerably.  I don't think
it's a
>>>>>>> fundamentally toyish colour -- see e.g.
>>>>>>> palette.
>>>>>>> After my harsh criticism of the "couch you'd never buy" earlier,
>>>>>>> completely turned face -- I think (hope) I've put it in a visual
>>> context
>>>>> in
>>>>>>> which it's at home.
>>>>>> <snip>
>>>>>> I have to say that the design with the lamp, I quite like :) Sure
>>>>>> not a designer or anything so my input will be quite limited, however
>>>>>> even though a bit cyanish it looks quite decent :)
>>>>> I'm not a designer too and my opinion is not professional one, but I
>>>>> like the design too. The one thing I like more with the old design was
>>>>> the sharp font face of the logo. I'm sorry but I can't help: the new
>>>>> font face is too comic style in my eyes.
>>>>> regards
>>>>> julian

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