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From Andy Wenk <andyw...@apache.org>
Subject Re: [VOTE] CouchDB Logo - Round #2
Date Wed, 08 Apr 2015 07:55:00 GMT
Hi Johs,

the marketing list is here to discuss marketing related things. The main
project mailing list of all ASF projects is the dev@ list. Out of this
reason and because of the broadest audience, all votes will be held on dev@.

Cheers

Andy


On 8 April 2015 at 05:13, Johs Ensby <johs@b2w.com> wrote:

> Hi all,
> Is this list for real or not?
> It the dev list is to cast a vote too, keep it separate.
>
> The logo discussion/proposal/vote is a marketing list process that has
> crashed due to the simple fact that it is a first attempt.
>
> A nice learning process for the list.
>
> I would suggest:
> Go back to the announced process
> Amend it with the missing parts
> Restart on this list to conclude on the recommendation to the PMC
>
> Johs
>
>
> >
> > On 07 Apr 2015, at 21:08, Alexander Shorin <kxepal@gmail.com> wrote:
> >
> > Ok. The vote is cancelled. Sorry everyone!
> > See all your votes on dev ML in round #3 thread!
> > --
> > ,,,^..^,,,
> >
> >
> > On Tue, Apr 7, 2015 at 10:04 PM, Jan Lehnardt <jan@apache.org> wrote:
> >> In addition, we should clarify the voting format. People will have to
> vote on all proposals and send a +1/0/-1 (+ variations) for each one of
> them. Not just pick the ones they like.
> >>
> >> Alexander’s vote in this thread is a good example.
> >>
> >> Thanks!
> >> Jan
> >> --
> >>
> >>
> >>> On 07 Apr 2015, at 19:12, Noah Slater <nslater@apache.org> wrote:
> >>>
> >>> My experience is that split thread votes tend to be quite messy.
> Discussion
> >>> is missed, etc.
> >>>
> >>> On Tue, 7 Apr 2015 at 19:07 Andy Wenk <andywenk@apache.org> wrote:
> >>>
> >>>> that would be the second cancellation ;-). Why not simply resend it
> to dev@
> >>>> ?
> >>>>
> >>>> On 7 April 2015 at 18:56, Noah Slater <nslater@apache.org> wrote:
> >>>>
> >>>>> Are we going to cancel this vote and re-run it on dev@?
> >>>>>
> >>>>> On Tue, 7 Apr 2015 at 09:27 Nick North <north.n@gmail.com>
wrote:
> >>>>>
> >>>>>> I've been away from CouchDB for a few months, so maybe my vote
> should
> >>>>> only
> >>>>>> count at half weight. Echoing Jason's comment: it's great to
see the
> >>>>> effort
> >>>>>> that has gone into this.
> >>>>>>
> >>>>>> +1 Constantin Angheloiu
> >>>>>>
> >>>>>> On Tue, 7 Apr 2015 at 07:13 Jason Smith <jason.h.smith@gmail.com>
> >>>> wrote:
> >>>>>>
> >>>>>>> +1 Constantin Angheleloiu
> >>>>>>>
> >>>>>>> Thanks to everybody who submitted logos. I am so excited
to see
> this
> >>>>> sort
> >>>>>>> of community effort!
> >>>>>>>
> >>>>>>> On Tue, Apr 7, 2015 at 12:34 PM, Johs Ensby <johs@b2w.com>
wrote:
> >>>>>>>
> >>>>>>>> Hi everyone,
> >>>>>>>>
> >>>>>>>> +1 Old logo
> >>>>>>>>
> >>>>>>>> The logo is the “memory chip” for the brand experience
helping the
> >>>>>>>> audience to quickly identify the brand and recall previous
> >>>>> impressions.
> >>>>>>>> Changing the logo resets our audience’s "memory chip"
and you
> start
> >>>>>>> pretty
> >>>>>>>> much all over again.
> >>>>>>>> I think the logo itself is good enough to take CouchDB
all the
> way,
> >>>>> it
> >>>>>>>> could be strengthened by a not having to carry around
a slogan or
> >>>> its
> >>>>>>>> mother brand Apache. These are separate parts of the
identity
> >>>> program
> >>>>>> as
> >>>>>>> I
> >>>>>>>> have tried to illustrate here.
> >>>>>>>> https://s3.amazonaws.com/johs/couchdb-old-logo.pdf <
> >>>>>>>> https://s3.amazonaws.com/johs/couchdb-old-logo.pdf>
> >>>>>>>>
> >>>>>>>> Constantin’s proposal is the only one that qualifies
as a logo in
> >>>>>> design
> >>>>>>>> quality for me. This sofa is an icon, and as such it
is functional
> >>>>> and
> >>>>>>>> supports the name and makes it easy to recognise and
remember,
> >>>> which
> >>>>> is
> >>>>>>> the
> >>>>>>>> most fundamental function of the logo.
> >>>>>>>> My reason for still voting on for the old one is that
a sofa in it
> >>>>> self
> >>>>>>>> does not carry the Relax or Rest message, which I would
think is
> >>>> the
> >>>>>>> whole
> >>>>>>>> point with “Couch” in the first place.
> >>>>>>>> The old logo is a symbol of relaxation, remove the guy
and you
> >>>> have a
> >>>>>>>> furniture.
> >>>>>>>>
> >>>>>>>> I want to say thanks to the contributors with a reason
for not
> >>>> voting
> >>>>>> for
> >>>>>>>> their proposal:
> >>>>>>>> Paul Davis: This is Couch (symbol) + Couch (word) without
the key
> >>>>>> message
> >>>>>>>> and the sofa dull on its own.
> >>>>>>>> Nick Pavlica: Overambitious symbolism
> >>>>>>>> Brad Noble: Looses the link to the name, and too generic
a symbol
> >>>>>>>> Sean Barclay: The 3D logo makes even more of a furniture
(rather
> >>>>> than a
> >>>>>>>> symbol) out of the logo. The proposal to rebrand and
look at
> >>>>>> alternative
> >>>>>>>> names is the way to go if the existing logo was to be
abandoned.
> If
> >>>>> we
> >>>>>>> want
> >>>>>>>> to start over again, we should dig deep for something
really
> >>>>> valuable,
> >>>>>>> but
> >>>>>>>> for that there needs to be a process to support a multistep
> >>>> approach.
> >>>>>>>>
> >>>>>>>> johs
> >>>>>>>>
> >>>>>>>>> On 06 Apr 2015, at 19:09, Alexander Shorin <kxepal@gmail.com>
> >>>>> wrote:
> >>>>>>>>>
> >>>>>>>>> Hi everyone,
> >>>>>>>>>
> >>>>>>>>> as announced in [1] we are voting on a new CouchDB
logo today.
> >>>>>>>>> Multiple votes are possible.
> >>>>>>>>>
> >>>>>>>>> Options to vote for:
> >>>>>>>>>
> >>>>>>>>> Paul Davis:
> >>>>>>>>> http://f.cl.ly/items/3U0A1s0r361Z1Y3v1p1b/big-couch-logo.png
> >>>>>>>>>
> >>>>>>>>> Nick Pavlica:
> >>>>>>>>> Logo 1:
> >>>>>>>> https://docs.google.com/document/d/1x_MiNkTQrS8CHI7IkfzWoLbV_
> >>>>>>> Chdpku3fnwj041rYFI/edit?usp=sharing
> >>>>>>>>> Logo 2:
> >>>>>>>> https://drive.google.com/file/d/0B1tDFdIIJePNVC1UOVVxZ0FUWWM/
> >>>>>>> view?usp=sharing
> >>>>>>>>> Logo 3:
> >>>>>>>> https://drive.google.com/file/d/0B1tDFdIIJePNYlJUbFo4M2VBVXc/view
> >>>>>>>>>
> >>>>>>>>> Brad Noble:
> >>>>>>>>> https://www.dropbox.com/s/7nqptqjrupj54no/2014-11-04%
> >>>>>>> 2009.54.55.jpg?dl=0
> >>>>>>>>>
> >>>>>>>>> Sean Barclay:
> >>>>>>>>> https://app.box.com/s/cko5yt2hqbcbejgu2qtl
> >>>>>>>>> (Logo 1, Logo 2, Logo 3)
> >>>>>>>>>
> >>>>>>>>> Constantin Angheloiu:
> >>>>>>>>>
> >>>>>>>> https://drive.google.com/file/d/0BwCSb3J9EzV3UEJ1SU41NWk2Q1E/
> >>>>>>> view?usp=sharing
> >>>>>>>>>
> >>>>>>>>> Old logo:
> >>>>>>>>>
> >>>>>>>> https://svn.apache.org/repos/asf/couchdb/supplement/logo/
> >>>>>>> couchdb-logo.png
> >>>>>>>>>
> >>>>>>>>>
> >>>>>>>>> [1]
> >>>>>>>> http://mail-archives.apache.org/mod_mbox/couchdb-
> >>>>>> marketing/201503.mbox/%
> >>>>>>> 3CCAJ1bcfHWwu%3DYhmkuP1pTwkaOHHr%3D%2B%
> >>>> 3D2xgSbGPCAafuKHw0gDQQ%40mail.
> >>>>>>> gmail.com%3E
> >>>>>>>>>
> >>>>>>>>>
> >>>>>>>>> --
> >>>>>>>>> ,,,^..^,,,
> >>>>>>>>
> >>>>>>>>
> >>>>>>>
> >>>>>>
> >>>>>
> >>>>
> >>>>
> >>>>
> >>>> --
> >>>> Andy Wenk
> >>>> Hamburg - Germany
> >>>> RockIt!
> >>>>
> >>>> GPG fingerprint: C044 8322 9E12 1483 4FEC 9452 B65D 6BE3 9ED3 9588
> >>>>
> >>>> https://people.apache.org/keys/committer/andywenk.asc
> >>>>
> >>
> >> --
> >> Professional Support for Apache CouchDB:
> >> http://www.neighbourhood.ie/couchdb-support/
> >>
>
>


-- 
Andy Wenk
Hamburg - Germany
RockIt!

GPG fingerprint: C044 8322 9E12 1483 4FEC 9452 B65D 6BE3 9ED3 9588

 https://people.apache.org/keys/committer/andywenk.asc

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