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From Andy Wenk <andyw...@apache.org>
Subject Re: [DISCUSS] Improved CouchDB logo
Date Thu, 30 Oct 2014 16:04:16 GMT
On 30 October 2014 16:47, Noah Slater <nslater@apache.org> wrote:

> Clear up massive brand confusion with Couchbase, basically.
>

I am not sure how big this special issue is because I clearly see the
situation from CouchDB. If we have a look to the people on the ML who think
it's Couchbase, that's very minimal ... I would prefer to keep the name and
clarify the situation as often as possible




>
> On 30 October 2014 16:35, Andy Wenk <andywenk@apache.org> wrote:
> > sure - IF we want to rename then with 2.0. But before I give my whatever
> > vote, I would like to know which advantages you expect to get with a
> rename
> > .... as of now - I can only think of negative aspects ...
> >
> > On 30 October 2014 16:08, Jason Smith <jason.h.smith@gmail.com> wrote:
> >
> >> Love it. Get away from the WhateverDB thing. Just stake out an arbitrary
> >> mark from which we build clear, unambiguous IP.
> >>
> >> My proposal (as long as we are brainstorming names):
> >>
> >>     Eight Ball
> >>
> >> Tagline: Whatever you do. Don't get more eight ball!
> >>
> >> More seriously, yes, a name change has lots of problems. But it is worth
> >> re-considering Noah's point that now is the best time to do it, if it
> is to
> >> be done.
> >>
> >> On Thu, Oct 30, 2014 at 10:02 PM, Noah Slater <nslater@apache.org>
> wrote:
> >>
> >> > I've been wanting to rename it SleepyDB for a while now. (cf. Max
> >> > Ogden's SLEEP protocol.)
> >> >
> >> > On 30 October 2014 11:43, Kevin Coombes <kevin.r.coombes@gmail.com>
> >> wrote:
> >> > > Definitely -1 on changing the name. It's already "cooked" into
> >> everything
> >> > > associated with the project. There are links (and hard copy
> references)
> >> > to
> >> > > the name and the web site(s) all over the place. How long do you
> want
> >> to
> >> > be
> >> > > forced to maintain DNS or HTTP entries to forward users from the
> >> current
> >> > > names to whatever you might pick for new ones?
> >> > >
> >> > > I would be perfectly happy to see a new logo however. And the last
> >> time I
> >> > > looked, there were a lot more colors than just red or blue....
> >> > >
> >> > >   Kevin
> >> > > On Oct 30, 2014 6:11 AM, "Brad Noble" <bradn@us.ibm.com> wrote:
> >> > >
> >> > >> *SyncDB*
> >> > >> The database that syncs.
> >> > >>
> >> > >> Logo would embody that idea.
> >> > >>
> >> > >>
> >> > >>
> >> > >> [image: Inactive hide details for Jason Smith ---10/30/2014
> 04:40:26
> >> > >> AM---On Thu, Oct 30, 2014 at 12:52 AM, Noah Slater <nslater@apache
> >> > ]Jason
> >> > >> Smith ---10/30/2014 04:40:26 AM---On Thu, Oct 30, 2014 at 12:52
AM,
> >> Noah
> >> > >> Slater <nslater@apache.org> wrote: > Blue is nice. :)
But the
> >> > >>
> >> > >> From: Jason Smith <jason.h.smith@gmail.com>
> >> > >> To: "dev@couchdb.apache.org" <dev@couchdb.apache.org>
> >> > >> Date: 10/30/2014 04:40 AM
> >> > >> Subject: Re: [DISCUSS] Improved CouchDB logo
> >> > >> ------------------------------
> >> > >>
> >> > >>
> >> > >>
> >> > >> On Thu, Oct 30, 2014 at 12:52 AM, Noah Slater <nslater@apache.org>
> >> > wrote:
> >> > >>
> >> > >> > Blue is nice. :) But then that tempts me to change the name
too.
> I
> >> > >> > mean, if we're ever going to do this, now is the time. It's
> >> important
> >> > >> > to note though that we have a very STRONG brand, and changing
it
> in
> >> a
> >> > >> > big will be expensive.
> >> > >> >
> >> > >>
> >> > >> Change the name! Change the name!
> >> > >>
> >> > >> Like all transitions, it seems scary. But once it's done we will
> all
> >> > wonder
> >> > >> what we were so worried about.
> >> > >>
> >> > >> The brand is strong, but the question is, how much of that strength
> >> can
> >> > we
> >> > >> keep, and how much do we lose.
> >> > >>
> >> > >> I think we will keep nearly all of it, plus we will get tons of
> >> > attention
> >> > >> with a 2.0 release and name change. And as if that already isn't
> >> > enough, we
> >> > >> get the opportunity to walk away from a ton of branding baggage
and
> >> > >> trademark problems.
> >> > >>
> >> > >> Change the name!
> >> > >>
> >> > >>
> >> >
> >> >
> >> >
> >> > --
> >> > Noah Slater
> >> > https://twitter.com/nslater
> >> >
> >>
> >
> >
> >
> > --
> > Andy Wenk
> > Hamburg - Germany
> > RockIt!
> >
> > GPG fingerprint: C044 8322 9E12 1483 4FEC 9452 B65D 6BE3 9ED3 9588
> >
> >  https://people.apache.org/keys/committer/andywenk.asc
>
>
>
> --
> Noah Slater
> https://twitter.com/nslater
>



-- 
Andy Wenk
Hamburg - Germany
RockIt!

GPG fingerprint: C044 8322 9E12 1483 4FEC 9452 B65D 6BE3 9ED3 9588

 https://people.apache.org/keys/committer/andywenk.asc

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