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Date: Sun, 21 Dec 2014 22:42:39 +0100
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 <CAK2iWdTVyKYi+eWLGG6xf8+3gkOgC9T6b+Ems=UF53QnGaXapw@mail.gmail.com>
Subject: Re: [PROPOSAL] White-Box Releases Only
From: jan i <jani@apache.org>
To: "dev@corinthia.incubator.apache.org" <dev@corinthia.incubator.apache.org>
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On Sunday, December 21, 2014, Louis Su=C3=A1rez-Potts <luispo@gmail.com> wr=
ote:

>
> > On 21 Dec 2014, at 13:48, jan i <jani@apache.org <javascript:;>> wrote:
> >
> > If we use digital signing then it for sure will be a branded product.  =
In
> > general I am in favor for branded applications and non-branded librarie=
s
> > and source.
>
> Having gone through the process of branding, trademarking and so on for
> more than one product and project=E2=80=94the most famous however being
> OpenOffice.org but it was not the only=E2=80=94a couple of issues leap to=
 mind.
> I=E2=80=99ll be brief.
>
> * Apache Corinthia: would Apache pay for branding and trademarking? I mea=
n
> minimal. Not global, complete, etc. Branding would be effectively cheap o=
r
> free; trademarking less so. Previously, with OpenOffice.org (note, I refe=
r
> here to OpenOffice.org, not Apache OpenOffice), we had pro-bono assistanc=
e.
> This was before Sun/Oracle kicked in; that only occurred in 2008 or so, a=
nd
> previous to then we (mostly I) did it ourselves.

asf pays for branding when we become TLP or shortly before not at this
stage.

I dont know exact what kind if branding asf does, but basically the sane as
for AOO.


>
> * Pursuing fakers. I=E2=80=99ve done a lot of this. It is not difficult. =
It does
> take time. It also helps if there is a large entity, or at least one with
> legal power, standing behind one: Apache, yes?

YES asf legal uses quite a lot of the probono work on this.

>
> * I rather agree with Jan but would also point out that we just need to b=
e
> clear what is meant by =E2=80=9Cbrand=E2=80=9D here. Ie, how it differs f=
rom the de rigeur
> license claim attached to each file (or equivalent).

I see what you mean, but I am not sure I could describe the corinthia brand
right now, maybe when we are more mature.

rgds
jan i


--=20
Sent from My iPad, sorry for any misspellings.

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