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From "Ryan J. Salva" <rsa...@microsoft.com>
Subject RE: Cordova website redesign
Date Thu, 08 Oct 2015 01:03:25 GMT
I'm personally a big fan of Ben's proposal. The typography really stands out and gives the
brand a strong, updated and modern presence. I know there's a lot of pride in the heritage
of the logo, and for that reason I wouldn't dream of losing our beloved robot. However, the
typography is a different story. 

Is it absolutely necessary? Well... that really depends on your perspective. From talking
with many of you and other developers at conferences and events over the past year, I've heard
a repeating theme that Cordova has a public-perception problem. A typography update won't
change that perception by itself, but it will demonstrate that Cordova isn't staying still...
that the project is evolving, growing and improving.

</mytwocents>
rjs

Ryan J. Salva  |  Principal Program Manager Lead
Visual Studio Tools for Apache Cordova
rsalva@microsoft.com
206 612 5079 mobile



-----Original Message-----
From: Tommy-Carlos Williams [mailto:tommy@devgeeks.org] 
Sent: Wednesday, October 7, 2015 12:21 PM
To: dev@cordova.apache.org
Subject: Re: Cordova website redesign

Yeah... I kinda fell into the "not sure, wait and see what others thought" category on this
one.  

I would also like more discussion unless everyone really has no opinion.  

> On 8 Oct 2015, at 05:42, Jesse <purplecabbage@gmail.com> wrote:
> 
> I would suggest that the lack of response on the logo change means we don't need it.

> I think there should at least be some discussion before moving on it. 
> 
>> On Oct 7, 2015, at 11:31 AM, Brad Gashler <bradga@microsoft.com> wrote:
>> 
>> Hi Everyone,
>> 
>> I wanted to follow up on the branding changes proposed by Ben Sperry (his email is
included below).
>> 
>> I’m planning on implementing his changes, since no objections were raised.  This
includes the new logo, with its modern typeface, as shown in picture A below.  Also, we may
replace the background image with the simple gradient as shown in picture B below.  Please
let me know if there are any concerns replacing this background image.
>> 
>> Thanks,
>> 
>> Brad Gashler
>> 
>> 
>> A) New logo only
>> 
>> 
>> 
>> B) New logo and new gradient background
>> 
>> 
>> 
>> 
>> -----Original Message-----
>> From: Ben Sperry [mailto:ben@ionic.io]
>> Sent: Thursday, September 24, 2015 1:17 PM
>> To: dev@cordova.apache.org
>> Subject: Re: Cordova website redesign
>> 
>> I really like where this update is going, and what it signals to the
>> community: Cordova is a legitimate, modern tech solution that's still very much alive
and growing. The website look/feel has a lot of confidence, love it!
>> 
>> I'm curious what thoughts are around a Cordova logo update itself. I 
>> put together a version that I thought might support the evolution of 
>> Cordova into a more modern looking brand. Would love feedback on this 
>> early logo update mockup: regular 
>> <https://na01.safelinks.protection.outlook.com/?url=http%3a%2f%2fioni
>> c-io-assets.s3.amazonaws.com%2fcordova%2fcordova-logo-3d-proposal.png
>> &data=01%7c01%7cbradga%40microsoft.com%7c46d14102d64c4e5de06408d2c51d
>> 409d%7c72f988bf86f141af91ab2d7cd011db47%7c1&sdata=oKVaCThqWbhTgak3efA
>> aM%2f3f1d1wGyqazXPdboZjsAk%3d>
>> / flat
>> <https://na01.safelinks.protection.outlook.com/?url=http%3a%2f%2fioni
>> c-io-assets.s3.amazonaws.com%2fcordova%2fcordova-logo-flat-proposal.p
>> ng&data=01%7c01%7cbradga%40microsoft.com%7c46d14102d64c4e5de06408d2c5
>> 1d409d%7c72f988bf86f141af91ab2d7cd011db47%7c1&sdata=vyJ80acz9%2bDPk4Y
>> ZuidiCPknjl%2fwOCKN7KMyxem5jJg%3d>
>> 
>> A few things to note: The typeface is really the big update - the little robot logo
itself can stay the same (because he is awesome). The existing typeface is just plain-old
Helvetica, which is totally fine, but can sometimes feel empty of any personality or uniqueness.
My suggestion is simply to update it to a more contemporary, custom typeface (in this case,
Brandon Text <https://na01.safelinks.protection.outlook.com/?url=http%3a%2f%2fhvdfonts.com%2fbrandontext%2f&data=01%7c01%7cbradga%40microsoft.com%7c46d14102d64c4e5de06408d2c51d409d%7c72f988bf86f141af91ab2d7cd011db47%7c1&sdata=qFtGPbwutLEDyHils6NLuVjZrmSedM%2bPAM%2fv42v1E4s%3d>).
>> 
>> Would love to hear any and all thoughts on this!
>> 
>>> On Thu, Sep 24, 2015 at 1:25 PM, Frederico Galvão < frederico.galvao@pontoget.com.br>
wrote:
>>> 
>>> Looks great indeed, nice job!
>>> 
>>> One thing I noticed is that
>>> https://na01.safelinks.protection.outlook.com/?url=https%3a%2f%2fpro
>>> je 
>>> cts.apache.org%2fproject.html%3fcordova&data=01%7c01%7cbradga%40micr
>>> os 
>>> oft.com%7c46d14102d64c4e5de06408d2c51d409d%7c72f988bf86f141af91ab2d7
>>> cd 011db47%7c1&sdata=ZeVerioKs9Eu8faVlumAOu0bmmXPyqq6tJ5gsXU2KNM%3d
>>> seems very outdated.
>>> 
>>> 2015-09-23 22:49 GMT-03:00 Carlos Santana <csantana23@gmail.com>:
>>> 
>>>> This looks great.
>>>> Can you add a sub page link in the navigation column to this page?
>>> https://na01.safelinks.protection.outlook.com/?url=http%3a%2f%2fcord
>>> ov 
>>> a.apache.org%2fuse-the-force-luke%2fdocs%2fen%2fedge%2fplugin_ref%2f
>>> sp
>>> ec.html&data=01%7c01%7cbradga%40microsoft.com%7c46d14102d64c4e5de064
>>> 08 
>>> d2c51d409d%7c72f988bf86f141af91ab2d7cd011db47%7c1&sdata=Ng%2fQbCHank
>>> Wf qNC%2fx9Xsaj1OxfSkoMhaH97WmznRfeI%3d
>>>> 
>>>> 
>>>>> On Wed, Sep 23, 2015 at 7:50 PM Anis KADRI <anis.kadri@gmail.com>
wrote:
>>>>> 
>>>>> Waw. It looks really really nice! Thanks so much for taking care 
>>>>> of
>>> this.
>>>>> 
>>>>>> On Wed, Sep 23, 2015 at 2:45 PM Shazron <shazron@gmail.com>
wrote:
>>>>>> 
>>>>>> Thank you for doing this, the site is great!
>>>>>> The community will love this.
>>>>>> 
>>>>>> On Wed, Sep 23, 2015 at 11:02 AM, Ryan J. Salva <
>>> ryanjsalva@gmail.com>
>>>>>> wrote:
>>>>>>> TLDR
>>>>>>> 
>>>>>>> -- Feedback requested for a proposed Cordova website redesign
at 
>>>>>>> https://na01.safelinks.protection.outlook.com/?url=http%3a%2f%
>>>>>>> 2fcordova.apache.org%2fuse-the-force-luke&data=01%7c01%7cbradg
>>>>>>> a%40microsoft.com%7c46d14102d64c4e5de06408d2c51d409d%7c72f988b
>>>>>>> f86f141af91ab2d7cd011db47%7c1&sdata=WfhsLEijWdilHq7RBNF6%2fGuf
>>>>>>> qZSOVs661NnN2MM7uvU%3d
>>>>>>> 
>>>>>>> -- The redesign was influenced by interviews with 300+ mobile

>>>>>>> developers. From these conversations, we identified six top 
>>>>>>> level
>>>>>>> goals:
>>>>>>> 
>>>>>>> 1. Establish that Cordova is an active project relevant to
>>> developers
>>>>>>> in 2016 (the future!)
>>>>>>> 
>>>>>>> 2. Show the potential of hybrid apps by highlighting some rock
>>>>>> star-quality apps
>>>>>>> 
>>>>>>> 3. Demonstrate critical mass by sharing a diverse set of tools

>>>>>>> and businesses that have “made a bet” on Cordova
>>>>>>> 
>>>>>>> 4. Improve developer’s first experience with Cordova by adding
>>> quick
>>>>>>> start instructions and explanatory text for key concepts (e.g.
>>>>>>> plugins)
>>>>>>> 
>>>>>>> 5. Increase community participation by raising the visibility
of 
>>>>>>> public forums (e.g. Slack, StackOverflow, Twitter)
>>>>>>> 
>>>>>>> 6. Maintain consistency with the current website (i.e.
>>>>>>> branding and content parity)
>>>>>>> 
>>>>>>> 
>>>>>>> ---- The long read ----
>>>>>>> 
>>>>>>> Grab a cup of coffee. This is a long one.
>>>>>>> 
>>>>>>> As some of you may know, several committers from the Seattle

>>>>>>> area (including Nikhil, Parashuram and I) have just completed
a 
>>>>>>> long
>>>> series
>>>>>>> of interviews with mobile developers. In the past three months,
>>> I’ve
>>>>>>> personally interviewed over 100 developers. The team has
>>> collectively
>>>>>>> interviewed closer to 300. We learned a lot and hope to share
a 
>>>>>>> summary (with infographics!) of our insights soon. In the
>>> meantime, I
>>>>>>> want to share one of the more poignant quotes from one interview.
>>>> When
>>>>>>> asked, “How can we make your job easier?”, one Cordova developer
>>>>>>> responded:
>>>>>>> 
>>>>>>> 
>>>>>>> “Take the stigma away from hybrid development. I can prove
that
>>> it’s
>>>>>>> the right tool for the job, but I have to prove it over-and-over

>>>>>>> again. I wish that I didn’t have to have the same conversation
>>> every
>>>>>>> time I want to use Cordova with a new manager or client.” --
>>> Murali,
>>>>>>> Cordova Developer
>>>>>>> 
>>>>>>> 
>>>>>>> There are lots of ways to solve this problem, but one of the

>>>>>>> easier and more visible ways is through Cordova’s front-door.
>>>>>>> The Cordova website has served us well for the last 5+ years,

>>>>>>> but I believe a redesign could help us address some pain points
in the community.
>>> To
>>>>>>> put it simply, we have a public perception problem.
>>>>>>> 
>>>>>>> 
>>>>>>> “It’s hard to argue for Cordova when there are few examples
of 
>>>>>>> it being successfully used.” -- Gary, Ionic Developer
>>>>>>> 
>>>>>>> 
>>>>>>> Developers and architects are looking for examples of good
>>>> development
>>>>>>> to prove that high-quality, fast apps are possible. So, we 
>>>>>>> thought
>>> it
>>>>>>> might be good to highlight some rock star-quality apps on the

>>>>>>> home page. Anyone can submit a PR to add their app so long as
it 
>>>>>>> appears
>>>> in
>>>>>>> a public store and uses Cordova. If the list of apps gets too

>>>>>>> long (and it will), then we’ll randomize display. The same
is 
>>>>>>> true for a list of tools and platforms that build on top of Cordova.
>>>>>>> 
>>>>>>> 
>>>>>>> “There are so many layers to cross-platform development, it’s

>>>>>>> hard
>>> to
>>>>>>> know how they all fit together. It’s even harder to know if

>>>>>>> you’re missing a critical piece.” -- Mike, Cordova Developer
>>>>>>> 
>>>>>>> 
>>>>>>> By itself, the website redesign won’t address this problem.
We 
>>>>>>> need some good architectural docs that not only illustrate how

>>>>>>> Cordova works, but also how it integrates with the larger ecosystem
(e.g.
>>>>>>> Crosswalk). However, we’re also hoping that by adding a little

>>>>>>> more “hand-holding” on the site, we can help developers achieve

>>>>>>> success faster. For example, we provide simple instructions for

>>>>>>> “Getting Started” on the home page. And, on the Plugins page,
we 
>>>>>>> provide a quick explanation of plugins’ role in Cordova development.
>>>>>>> 
>>>>>>> 
>>>>>>> “It’s not clear where I can go for support.” -- Geoff,
Cordova
>>>>> Developer
>>>>>>> 
>>>>>>> 
>>>>>>> Okay…  none of us want to provide customer support for the
whole 
>>>>>>> community, but I want to make it easy for people to find the

>>>>>>> community. To that end, our goal was to integrate prominent
>>> pointers
>>>>>>> to all the places where our community aggregates – e.g. Slack,

>>>>>>> StackOverflow, JIRA and mailing list.
>>>>>>> 
>>>>>>> Change for the sake of change is… well, for people with more

>>>>>>> time
>>> on
>>>>>>> their hands than me, but this seems like the right time for a
>>> change
>>>>>>> to the Cordova website. There’s a compelling developer need
and
>>>> little
>>>>>>> risk in making the change.
>>>>>>> 
>>>>>>> Barring any grievous concerns, I'd love to get the new site
>>> launched
>>>>>>> ASAP. If we need to make small changes after launch, it will
be
>>> easy
>>>>>>> to iterate. If you see any bugs that need to be fixed, please

>>>>>>> file them here:
>>>>>>> 
>>>>>>> https://na01.safelinks.protection.outlook.com/?url=https%3a%2f
>>>>>>> %2fissues.apache.org%2fjira%2fbrowse%2fCB%2fcomponent%2f123205
>>>>>>> 62%2f&data=01%7c01%7cbradga%40microsoft.com%7c46d14102d64c4e5d
>>>>>>> e06408d2c51d409d%7c72f988bf86f141af91ab2d7cd011db47%7c1&sdata=
>>>>>>> cqI15afm9l5RsQ0Oz9sg8EHqsUK6p2ESn8HyfhHFAq0%3d
>>>>>>> 
>>>>>>> I open the floor to discussion ;-)
>>>>>>> 
>>>>>>> https://na01.safelinks.protection.outlook.com/?url=http%3a%2f%
>>>>>>> 2fcordova.apache.org%2fuse-the-force-luke&data=01%7c01%7cbradg
>>>>>>> a%40microsoft.com%7c46d14102d64c4e5de06408d2c51d409d%7c72f988b
>>>>>>> f86f141af91ab2d7cd011db47%7c1&sdata=WfhsLEijWdilHq7RBNF6%2fGuf
>>>>>>> qZSOVs661NnN2MM7uvU%3d
>>>>>>> 
>>>>>>> 
>>>>>>> Thanks!
>>>>>>> Ryan J. Salva
>>> --------------------------------------------------------------------
>>> -
>>>>>>> To unsubscribe, e-mail: dev-unsubscribe@cordova.apache.org
>>>>>>> For additional commands, e-mail: dev-help@cordova.apache.org
>>>>>> 
>>>>>> ----------------------------------------------------------------
>>>>>> ----- To unsubscribe, e-mail: dev-unsubscribe@cordova.apache.org
>>>>>> For additional commands, e-mail: dev-help@cordova.apache.org
>>> 
>>> 
>>> 
>>> --
>>> 
>>> *Frederico Galvão*
>>> 
>>> Diretor de Tecnologia
>>> 
>>> PontoGet Inovação Web
>>> 
>>> 
>>> ( +55(62) 8131-5720
>>> 
>>> *
>>> https://na01.safelinks.protection.outlook.com/?url=www.pontoget.com.
>>> br&data=01%7c01%7cbradga%40microsoft.com%7c46d14102d64c4e5de06408d2c
>>> 51d409d%7c72f988bf86f141af91ab2d7cd011db47%7c1&sdata=kGzuEBrjatDDvvd
>>> duoRIzfknOdTDiHUZXQ85DaTcujc%3d 
>>> <https://na01.safelinks.protection.outlook.com/?url=http%3a%2f%2fwww
>>> .pontoget.com%2f&data=01%7c01%7cbradga%40microsoft.com%7c46d14102d64
>>> c4e5de06408d2c51d409d%7c72f988bf86f141af91ab2d7cd011db47%7c1&sdata=r
>>> THYhkTc1Ugunalspmb721DS29liDxF5jGfAFIHP9vE%3d>
>>> 

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