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From Hadrian Zbarcea <hzbar...@gmail.com>
Subject Re: ApacheCon 2018
Date Fri, 08 Dec 2017 05:38:52 GMT
Kevin, we're both (and others) in DC. Ton of demand here, as we know. 
How about trying to organize something here, even smaller events?

Hadrian

On 12/08/2017 12:27 AM, Kevin A. McGrail wrote:
> I think Niclas idea has a lot of merit and I think we do have sponsors 
> who would sponsor booths for example.
> 
> If you can get me a target number, I can approach sponsors.
> 
> Regards,
> KAM
> 
> On 11/13/2017 10:13 PM, Niclas Hedhman wrote:
>> An outside view on this;
>>
>> Start with a cost profile that matches what the Foundation is willing 
>> to spend out-of-pocket for a free-of-charge conference. With that 
>> starting point, fundraising side will try to raise that money, and the 
>> producer side need to keep within that budget.
>>
>> Producer side should leverage free premises (Universities, Incubators, 
>> Corporate or Government facilities, ++) and keep spending to a 
>> minimum, such as keep the conference in the same place for several 
>> years in a row, near where we have plenty of volunteers so we don't 
>> have expenses on producers' air tickets and lodging. No food given to 
>> attendees, but need ability to purchase nearby enough.
>>
>> Fund raising; booths and advertisements are the traditional funding 
>> options, but how about brain storming less common ideas;
>>    * "paid-for presenter track(s)" for companies to promote whatever 
>> they want, which should sell for at least $1000/hr.
>>    * "Recruitment Hall" where companies can freely try to recruit 
>> people without feeling ashamed. Big companies pay a fortune to 
>> recruitment agencies (20-30% of first annual salary)
>>    * "Bug Bounty Board" an auction site for fixing bugs 
>> collaboratively in Hackathon.
>>    * Project training. Are there any projects that would volunteer 
>> enough time for quality training?
>>
>> I am sure our collective minds can come up with more and better ideas. 
>> What I would like to stop "attendance fee" and have a "appreciation 
>> gift" (from attendee to ASF) for those that feel charitable.
>>
>> Ideal locations should also have a vibrant software industry. My 
>> friend at Foo Cafe[1] in Malmo (300+ events per year, i.e. every 
>> evening) recommends that there needs to be at least 100 software 
>> companies in the region, and that the marketing needs to reach 1000 
>> people. Many major cities in Europe and USA will fall into this, and 
>> many of our volunteers are likely to live in such regions.
>>
>> Finally, my personal reflection on conferences in general; The more 
>> F2F time with other people, the more valuable the conference. Just 
>> running around listening to presentations is not that meaningful. If 
>> the producer can assist in getting people with similar interests into 
>> the proximity of each other, then that would be great, "DevOps 
>> cluster", "Big Data pond", "Embedded box", "UI/UX panel", "Protocol 
>> buffer" and other funny 'zones' perhaps around water coolers with a 
>> white board.
>>
>>
>>
>> [1] http://foocafe.se/global/events
>>
>>
>> Cheers & HTH
>>
>> On Tue, Nov 14, 2017 at 12:49 AM, Rich Bowen <rbowen@rcbowen.com 
>> <mailto:rbowen@rcbowen.com>> wrote:
>>
>>     Then perhaps I need to rephrase my question. The question is
>>     specifically how much the board would be willing to lose on this
>>     on an annual basis.
>>
>>
>>     On Mon, Nov 13, 2017, 10:39 Chris Mattmann <mattmann@apache.org
>>     <mailto:mattmann@apache.org>> wrote:
>>
>>         I wasn’t suggesting it was one of your goals, just an
>>         indicator that we may not
>>         see the $$$ you said would (hopefully) be returned,
>>         considering that in order to
>>         do that we at least need to break even, but LF’s experience
>>         per your reports was
>>         that they lost money on the event.
>>
>>         Cheers,
>>
>>         Chris
>>
>>         *From: *Rich Bowen <rbowen@rcbowen.com
>>         <mailto:rbowen@rcbowen.com>>
>>         *Reply-To: *"board@apache.org <mailto:board@apache.org>"
>>         <board@apache.org <mailto:board@apache.org>>
>>         *Date: *Monday, November 13, 2017 at 8:36 AM
>>         *To: *"operations@apache.org <mailto:operations@apache.org>"
>>         <operations@apache.org <mailto:operations@apache.org>>
>>         *Cc: *president President <president@apache.org
>>         <mailto:president@apache.org>>, "evp@apache.org
>>         <mailto:evp@apache.org>" <evp@apache.org
>>         <mailto:evp@apache.org>>, ASF Board <board@apache.org
>>         <mailto:board@apache.org>>
>>         *Subject: *Re: ApacheCon 2018
>>
>>         I'm not investing in profit. I'm investing in people and in
>>         the future of the foundation. Making money is not one of my
>>         goals.
>>
>>         On Mon, Nov 13, 2017, 10:21 Chris Mattmann
>>         <mattmann@apache.org <mailto:mattmann@apache.org>> wrote:
>>
>>             Hi Rich,
>>
>>             For me at least looking at the reason that LF did not want
>>             to continue on as a sponsor
>>             which was at least partially due IIRC to the inability to
>>             break even, and because they
>>             continued to lose money on the event does not suggest to
>>             me a strong basis for such
>>             an investment at least in my opinion.
>>
>>             I understand where you are coming from and what you are
>>             trying to do though.
>>
>>             Cheers,
>>
>>             Chris
>>
>>             *From: *Rich Bowen <rbowen@rcbowen.com
>>             <mailto:rbowen@rcbowen.com>>
>>             *Reply-To: *<operations@apache.org
>>             <mailto:operations@apache.org>>
>>             *Date: *Monday, November 13, 2017 at 7:16 AM
>>             *To: *president President <president@apache.org
>>             <mailto:president@apache.org>>, "evp@apache.org
>>             <mailto:evp@apache.org>" <evp@apache.org
>>             <mailto:evp@apache.org>>, "operations@apache.org
>>             <mailto:operations@apache.org>" <operations@apache.org
>>             <mailto:operations@apache.org>>, ASF Board
>>             <board@apache.org <mailto:board@apache.org>>
>>             *Subject: *ApacheCon 2018
>>
>>             I have been speaking with Ruth Suehle about ApacheCon. She
>>             has been running Flock - https://flocktofedora.org/ - for
>>             some years, and has some ideas of how to run low-cost
>>             community events, and find venues for them. Flock is a
>>             free event - I'm not promising or even suggesting that
>>             ApacheCon should be free, but I'm hoping for much lower
>>             cost. (Ruth is also a colleague at Red Hat, and I have
>>             worked with her on many events. She's good at this stuff.)
>>
>>             One of the things we'll need, though, for this model, is
>>             an up-front investment in the event, which would then -
>>             hopefully, be returned, all or most, by a successful
>>             event. I'm not looking to make a profit, necessarily, but
>>             to break even.
>>
>>             What I need to determine is whether the board would be
>>             willing to front $50-100k for an event, and potentially
>>             lose some of that investment. And, if so, what that number
>>             would be. That information would enable me to continue
>>             this avenue of discussion - or determine that it's a
>>             non-starter. This is, obviously, a change from my
>>             anticipated event budget for 2018. I don't view it as an
>>             expense, so much as an investment that we hope to recover.
>>             But of course the potential exists that we'd not recover it.
>>
>>             Please note that this is, of course, ASF confidential. I'd
>>             like to have something to announce before we make any kind
>>             of public statement, and lots of people contacting me for
>>             details and speculation just complicates things. I'm
>>             working on an intermediate message with Sally, but would
>>             like to have a plan (or at least a "plan for a plan") by
>>             the end of the year.
>>
>>             Rich, VP Conferences
>>
>>
>>
>>
>> -- 
>> Niclas Hedhman, Software Developer
>> http://polygene.apache.org - New Energy for Java
> 
> 
> 

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