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From "Ross Gardler (MS OPEN TECH)" <>
Subject RE: [ApacheCon] Big Data track?
Date Tue, 17 Feb 2015 19:53:12 GMT
Yep, we have enough content for that. I was being conservative when calling it "cloud". I told
Rich I'd do as many tracks as I can under that heading.

We certainly have enough for containers, big data, etc. as separate tracks. However, from
a marketing perspective they are also related. I want to weave a story between the tracks.
To show innovation across all aspects of cloud computing. We'll figure out what they will
be called later, but it's not my intention to call them all "cloud"

Microsoft Open Technologies, Inc.
A subsidiary of Microsoft Corporation

-----Original Message-----
From: Rich Bowen [] 
Sent: Tuesday, February 17, 2015 11:35 AM
Subject: Re: [ApacheCon] Big Data track?

On 02/17/2015 02:29 PM, Joe Brockmeier wrote:
> On Tue, Feb 17, 2015, at 12:13 PM, Ross Gardler (MS OPEN TECH) wrote:
>> >I'll do this as part of my Cloud tracks (see why I chose such a 
>> >broad
>> >term;-)
> I see one problem here - which is, a broad term is hard to promote. I 
> wouldn't expect "big data" to fall under "cloud". Big data is a term 
> in its own right.
> It's fine to have one person wrangling cloud, big data, and containers 
> - but for marketing purposes, they'd be better off as discrete tracks.

+1. We have to have a Big Data story, even if we have to spin a little
to do it.

Rich Bowen - - @rbowen - @apachecon

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