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From "Mark Washeim" <>
Subject Re: Shameless Developer Recruiting
Date Mon, 03 Apr 2000 14:20:07 GMT
Hmm. Damn,

John, you and I will soon find ourselves in a bidding war! :)

I'm CTO for 3 web shops (see and
which provide services for:

Mercedes Benz North America
Saab Automobile (globally)
Proctor and Gamble

With any luck, I'll beat you to the punch in releasing the 'killer' cocoon
project..... :)


-----Original Message-----
From: Stefano Mazzocchi <>
To: <>; Cocoon Users
Date: 03 April 2000 14:36
Subject: Re: Shameless Developer Recruiting

>John Milan wrote:
>> Well, I did ask Stefano about it first...
>yes, I thought this could help us both as a community and as
>individuals... if you have any troubles with these kinds of mail,
>please, let me know. Thank you.
>> I'm looking for people who want to develop and use Cocoon in a
>> large-scale (and rapidly getting larger-scale) production environment.
>> We fully expect to be servicing several hundred of the Fortune 1000
>> companies in the coming year. The problems we are facing are exactly the
>> solutions Cocoon provides.
>> I believe the following is true:
>> "The Cocoon project aims to change the way web information is created,
>> rendered and served. This new paradigm is based on fact that document
>> content, style and logic are often created by different individuals or
>> working groups. Cocoon aims to a complete separation of the three
>> layers, allowing the three layers to be independently designed, created
>> and managed, reducing management overhead, increasing work reuse and
>> reducing time to market."
>> and now I want to prove it. I want to make my company the high-profile
>> proving ground. My desire is to build a reference site for the Cocoon
>> publishing framework, much like Amazon has become a reference site for
>> the Apache Web Server. We've just secured $30 million in financing from
>> Benchmark and Goldman Sachs-- we will be high profile.
>I've assisted at amazing things: companies with such high profiles
>(you're not the first one, John :) come to me asking if "cocoon is ready
>to prove its ideas".
>Well, you know much I evangelize and all that, but you also know that
>Cocoon 1.x could not possibly stand the kind of load that such
>very-high-profile uses require...
>but I have to tell you: such companies don't have problems paying 125K$
>for a Vignette StoryServer licence.... and don't have problems running
>clusters of huge Sun machines to run the Oracle Application Server when
>they could spend one tenth using a bunch of PCs + FreeBSD + Apache +
>But even if we try hard, even if we can technically prove the excellence
>of our software and solutions compared to commercial ones (Vignette is
>great, but if you think that Cocoon 1.x is a memory hog, well, you
>haven't see alternatives :) John is absolutely right:
> we need a killer story!
>Apache's killer story are netcraft surveys.
>JServ's killer story is and JavaWorld Award.
>What is Cocoon's killer story? is a great starting
>point (not completely cocoon-based, for what I can tell, but this will
>hopefully change in the future), but think about something like "
>powered by Cocoon".
>Companies are interested in joining and helping out... and providing a
>killer story is a _great_ resource to this project because allows you
>geeks to go to the other technical people and make their jaws drop...
>but also go to your boss and make his eyes shine with dollars signs :)
>I will soon make a list of "Proud to be powered by Cocoon" web sites and
>I'd love to have all your links up there. (contact me directly for
>Thanks and listen to John, he's a great guy!
>Stefano Mazzocchi      One must still have chaos in oneself to be
>                          able to give birth to a dancing star.
><>                             Friedrich Nietzsche
> Missed us in Orlando? Make it up with ApacheCON Europe in London!
>------------------------- http://ApacheCon.Com ---------------------
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