Return-Path: X-Original-To: apmail-cloudstack-marketing-archive@www.apache.org Delivered-To: apmail-cloudstack-marketing-archive@www.apache.org Received: from mail.apache.org (hermes.apache.org [140.211.11.3]) by minotaur.apache.org (Postfix) with SMTP id 02713F267 for ; Wed, 17 Jul 2013 01:38:28 +0000 (UTC) Received: (qmail 35085 invoked by uid 500); 17 Jul 2013 01:38:27 -0000 Delivered-To: apmail-cloudstack-marketing-archive@cloudstack.apache.org Received: (qmail 35041 invoked by uid 500); 17 Jul 2013 01:38:27 -0000 Mailing-List: contact marketing-help@cloudstack.apache.org; run by ezmlm Precedence: bulk List-Help: List-Unsubscribe: List-Post: List-Id: Reply-To: marketing@cloudstack.apache.org Delivered-To: mailing list marketing@cloudstack.apache.org Received: (qmail 34888 invoked by uid 99); 17 Jul 2013 01:38:27 -0000 Received: from athena.apache.org (HELO athena.apache.org) (140.211.11.136) by apache.org (qpsmtpd/0.29) with ESMTP; Wed, 17 Jul 2013 01:38:27 +0000 X-ASF-Spam-Status: No, hits=-0.0 required=5.0 tests=RCVD_IN_DNSWL_NONE,SPF_HELO_PASS X-Spam-Check-By: apache.org Received-SPF: error (athena.apache.org: local policy) Received: from [74.208.4.194] (HELO mout.perfora.net) (74.208.4.194) by apache.org (qpsmtpd/0.29) with ESMTP; Wed, 17 Jul 2013 01:38:23 +0000 Received: from air-mcshane.home (pool-96-233-98-219.bstnma.fios.verizon.net [96.233.98.219]) by mrelay.perfora.net (node=mrus2) with ESMTP (Nemesis) id 0MWCQ5-1Uf56l2cOX-00XJng; Tue, 16 Jul 2013 21:37:30 -0400 Message-ID: <51E5F556.1010505@shanecurcuru.org> Date: Tue, 16 Jul 2013 21:37:26 -0400 From: Shane Curcuru User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10.8; rv:17.0) Gecko/20130620 Thunderbird/17.0.7 MIME-Version: 1.0 To: Harm Boertien CC: Apache Brand Management , Apache Cloudstack Marketing Subject: Re: [BLESSING] Cloudstack Collaboration Conference Amsterdam 2013 References: <20130716130809.GU86489@USLT-205755.sungardas.corp> In-Reply-To: <20130716130809.GU86489@USLT-205755.sungardas.corp> Content-Type: text/plain; charset=UTF-8; format=flowed Content-Transfer-Encoding: 8bit X-Provags-ID: V02:K0:VuIKSxsOneoE7JCR29As0XzqudbmC4ben0+7poS/7wL m9yV9kOiWOQZc36AlqJI6kROgYc2QtcFxcinbqdeI0g4iHUZie LFxLJpu98k1CMCPsM6hZStXuzZD+zBRADvqC5lrRH4ZdPTuSqd dKr11VuMjh8lKdjpKqjdSm/PpFo1QQsCa725bRFsEe1Oti9rzu d4Jd6FWnKuIpZVYp5RankKdaIUY483gcPkxNBD4055uEqZE6sH wdGUADdSKYQPmIGTmiEOJ5f8XH+C2o33gU7+qTziyiA7Sf7wz4 WTyvRz/V9MxyhKMS6Mf7ZasBj5bjLweZ42+ZsfkgjA0PS8mkhn QckqGBN9pWzSzo13Yt46h+nFmj1Aqr+NjXiuOT8Ct X-Virus-Checked: Checked by ClamAV on apache.org (Please note the private/public list crossposting) With the strong support from the Cloudstack PMC and with the good track record of Citrix in respecting Apache branding in a number of other events, I don't have any specific concerns about this event; it certainly seems in good hands. To address explicit approvals, we need to have a better understanding of what the primary and secondary branding elements for the conference are. For example: - What is the primary branding name of the conference? Similarly, the conference logo itself? - Does any of the secondary branding - taglines, page footers, marketing emails, etc. - use the CLOUDSTACK or Apache marks? If so, how do they use them? If you have samples of the branding text, that is helpful, or if you have a mockup of the event website that's great. - Shane Curcuru VP, Brand Management The Apache Software Foundation On 7/16/13 9:08 AM, Chip Childers wrote: > Friendly nudge to trademarks@. Can we get a review and (if > appropriate) approval to move forward with this conference? > > This is a very positive event for the CloudStack community, and I don't > want to have the organizers get stuck without agreement. As you can see > below, Harm was quite diligent about responding to each requirement we > place on events like this. > > Of course, comments and concerns are important to raise (if there are > any). > > Thanks all! > > On Thu, Jul 11, 2013 at 12:57:46PM -0400, David Nalley wrote: >> + TM@ >> >> ACK from the CloudStack PMC . >> >> --David >> >> On Thu, Jul 11, 2013 at 12:43 PM, Harm Boertien >> wrote: >>> Dear all @marketing CloudStack, >>> >>> >>> >>> Hereby we would like to have your blessing for the CCC 2013 Amsterdam >>> officially and like to ask the marketing list for permission to use the >>> Apache Cloudstack logo's. >>> >>> The conference will take place 20-21-22 November in Amsterdam at "De Beurs >>> van Berlage". (http://www.beursvanberlage.nl/welcome ) >>> >>> >>> >>> With regards to the trademark guidelines ( >>> http://cloudstack.apache.org/trademark-guidelines.html ) >>> >>> >>> >>> CloudStack Specific Conferences: >>> >>> The following is required: >>> >>> >>> >>> 1. Project approval from the PMC is needed. >>> >>> 2. Requests for approval will be acknowledged by a member of the PMC, >>> forwarded to trademarks@apache.org, and approved automatically if no issues >>> are raised 72 hours after acknowledgement. >>> >>> 3. Membership on committees deciding content should be open to any >>> Committer. >>> >>> 4. At least one committer must be planning to attend the event. >>> >>> >>> >>> At 1. Hereby we ask the PMC for formal approval of the >>> event >>> >>> 2. Who will be acknowledge and forward to >>> trademarks@apache.org ? >>> >>> 3. We will of course comply to this rule >>> >>> 4. At least Hugo Trippaers, Kelcey Damage, Chip >>> Childers, Sebastien Goasquen and John Burlow will attend the event, and >>> probably more. >>> >>> >>> >>> With regards to the events section here: >>> http://www.apache.org/foundation/marks/events.html >>> >>> >>> >>> 1. Event Names Using Apache Marks >>> >>> · This will be taken care of by point 2. Above. >>> >>> 2. ASF Listing As Community Partner >>> >>> · We will adhere to this policy >>> >>> 3. Providing Open Educational Content >>> >>> · We will have a hackathon on Apache Cloudstack itself, and we will >>> give gold-sponsors the opportunity to give workshops at least on the 1st day >>> of the conference. >>> >>> 4. PMC Representatives To Event Selection Committee >>> >>> · At least 4 PMC’s will be attending the conference, Hugo Trippaers, >>> Chip Childers, Kelcey Damage, Sebastien Goasquen and John Burlow >>> >>> 5. Referring To Apache Marks And Projects/Products >>> >>> · We will adhere to this policy >>> >>> 6. Trademark Attributions >>> >>> · We will adhere to this policy >>> >>> 7. Logos And Graphics >>> >>> · We will adhere to this policy >>> >>> 8. Event Dates >>> >>> · The event is scheduled to take place 20, 21 and 22 November 2013 >>> >>> 9. Event Profits And Donations >>> >>> · In case the event will run cash-flow positive we will of course >>> consider donating to the Project Cloudstack. We might consider to use this >>> as well for organizing further meetups in Europe. >>> >>> 10. Use Of "Apache" And "ApacheCon" Names >>> >>> · We will adhere to this policy >>> >>> 11. Steps to gain approval to use an Apache Mark >>> >>> Who is organising the event >>> >>> · At this moment the main organizers are Citrix, Schuberg Philis B.V., >>> ShapeBlue >>> >>> When is the event >>> >>> · 20,21,22 November 2013 >>> >>> How much PMC involvement is there already >>> >>> · Almost all PMC’s are already involved. >>> >>> Which marks are requested >>> >>> · Cloudstack logo >>> >>> How would you propose that the ASF will be listed as a community partner? >>> (See "ASF Listing As Community Partner") >>> >>> · ASF can be represented on our Landing page and of course on the event >>> itself as listed above. >>> >>> How will the event selection work? (See "PMC Representatives To Event >>> Selection Committee" and "Providing Open Educational Content") >>> >>> · See above >>> >>> Is this for profit or non-profit? (See "Event Profits And Donations") >>> >>> · It is a non-profit event, the ticket cost will be kept as low as >>> possible. >>> >>> · The goal is to broaden the developer and user base of CloudStack through >>> workshops and talks. >>> >>> >>> >>> >>> >>> Warm regards, as a representative of the organizers, >>> >>> >>> >>> Harm Boertien >>> >>> MCE >>> >>> Schuberg Philis B.V. >>> >>> hboertien@schubergphilis.com >>> >>> +31 6 14008293 >>