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From Sally Khudairi ...@apache.org>
Subject Re: Press release for our eventual graduation?
Date Mon, 18 Mar 2013 19:20:45 GMT
Thanks, Karen. I'm at khudairi@gmail.com --can you please permit access?

Also, I'd like to go through the list and pull out any duplicate contacts so we don't upset
any of our media friendlies.

Cheers,
Sally


----- Original Message -----
> From: Karen Vuong <karen.vuong@citrix.com>
> To: Mark Hinkle <Mark.Hinkle@citrix.com>; "<cloudstack-marketing@incubator.apache.org>"
<cloudstack-marketing@incubator.apache.org>
> Cc: "cloudstack-marketing@incubator.apache.org" <cloudstack-marketing@incubator.apache.org>;
Sally Khudairi <sk@apache.org>; "press@apache.org" <press@apache.org>
> Sent: Monday, 18 March 2013, 14:15
> Subject: RE: Press release for our eventual graduation?
> 
> Hi all, 
> 
> Please see this link for the press contacts list: 
> https://docs.google.com/spreadsheet/ccc?key=0AhHbvXbeVD2idEFNRmZ5UWpjOXFlam1mNmt0S3JmWFE&usp=sharing

> 
> 
> Best regards, 
> 
> Karen
> 
> 
> -----Original Message-----
> From: Mark Hinkle 
> Sent: Monday, March 18, 2013 11:09 AM
> To: <cloudstack-marketing@incubator.apache.org>
> Cc: cloudstack-marketing@incubator.apache.org; Sally Khudairi; press@apache.org; 
> Karen Vuong
> Subject: Re: Press release for our eventual graduation?
> 
> For Apache CloudStack 4.0 we had Karen distribute a media alert to a list and we 
> got good pick-up. We should update that again and coordinate all our 
> relationships, Karen, can you send a link to the list of who we have right now?
> 
> Mark
> 
> 
> 
> On Mar 18, 2013, at 11:04 AM, "Giles Sirett" 
> <giles.sirett@shapeblue.com> wrote:
> 
>>  [damm MS Outlook], Hadn't finished.......
>> 
>>  Meant to also ask: Sally, can you confirm if ASF will put this out on the 
> newswires ?
>>  If not, can I ask if, between us, we can get out a release to enough tech 
> journos, etc through our existing contacts  to give it momentum ?
>> 
>>  I would think that we should be able to, if we combine it with enough 
>>  twitter & other social media
>> 
>>  Kind Regards
>>  Giles
>> 
>>  D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>> 
>> 
>> 
>> 
>>  -----Original Message-----
>>  From: Giles Sirett
>>  Sent: 18 March 2013 18:00
>>  To: cloudstack-marketing@incubator.apache.org; 'Sally Khudairi'
>>  Cc: press@apache.org
>>  Subject: RE: Press release for our eventual graduation?
>> 
>>  OK, I'm going to get something together tomorrow. Will share on 
>>  marketing list as soon as its ready, then we can pass on to Sally once 
>>  done
>> 
>> 
>>  On the "how" to release, it sounds like, after the vote, that 
> this is going to be drip fed out through other channels and that theres nothing 
> we could do to stop that.
>>  Therefore, my suggestion is to announce as quickly as possible after the 
> vote.  We should create a PDF and wiki version of the release.
>> 
>> 
>>  Kind Regards
>>  Giles
>> 
>>  D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>> 
>> 
>> 
>> 
>>  -----Original Message-----
>>  From: Sally Khudairi [mailto:sk@apache.org]
>>  Sent: 18 March 2013 16:42
>>  To: Giles Sirett; cloudstack-marketing@incubator.apache.org
>>  Cc: press@apache.org
>>  Subject: Re: Press release for our eventual graduation?
>> 
>>  Thanks so much, Giles.
>> 
>>  I'm here if you need any help. I'll be traveling on Wednesday and 
> unavailable Thursday morning ET, but am otherwise flexible & happy to 
> assist.
>> 
>>  Cheers & chat soon,
>>  Sally
>> 
>>  = = = = =
>>  vox +1 617 921 8656
>>  aux +1 917 725 2133
>>  skype sallykhudairi
>> 
>> 
>>  ----- Original Message -----
>>>  From: Giles Sirett <giles.sirett@shapeblue.com>
>>>  To: "cloudstack-marketing@incubator.apache.org"
>>>  <cloudstack-marketing@incubator.apache.org>
>>>  Cc: "press@apache.org" <press@apache.org>
>>>  Sent: Monday, 18 March 2013, 11:54
>>>  Subject: RE: Press release for our eventual graduation?
>>> 
>>>  Sally
>>> 
>>>  I'm happy to put together something as a first draft, based on the 
>>>  messaging that you suggest for a graduation.
>>> 
>>>  Everybody else on this list: hows best that we work together on this?:
>>>  shall I post some text on list in as a starting point  to solicit 
>>>  comments & review BEFORE I get something to Sally ? or would folks 
>>>  rather that I work with Sally and then bring it back to this list ?
>>> 
>>>  Any guidance accepted :-)
>>> 
>>> 
>>> 
>>>  Kind Regards
>>>  Giles
>>> 
>>>  D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>>> 
>>> 
>>> 
>>> 
>>>  -----Original Message-----
>>>  From: Chip Childers [mailto:chip.childers@sungard.com]
>>>  Sent: 18 March 2013 15:41
>>>  To: Sally Khudairi
>>>  Cc: cloudstack-marketing@incubator.apache.org; press@apache.org
>>>  Subject: Re: Press release for our eventual graduation?
>>> 
>>>  On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
>>>>  Hello, everyone --thanks for including us in your plans.
>>>> 
>>>>  With respect to formally announcing your graduation from the 
>>>>  Incubator,
>>>  yes, I am the one who will be working with you to get the message out.
>>>> 
>>>>  Some projects are media/message-savvy and send me their proposed 
>>>>  draft for
>>>  editing into the ASF format/tone and distribution, whilst others need 
>>>  me to do the whole thing for them (but help with providing key 
>>>  points/features, and collecting supporting quotes from the community).
>>>  I still am the one to pull the trigger on the blogs, Twitter feed, and 
> newswires.
>>>> 
>>>>  Seeing that Giles and Chip chomping at the bit, I suspect we'll 
> be 
>>>>  working together here :-)
>>> 
>>>  Not chomping - just wanting to make sure that it's being handled. 
> ;-)
>>> 
>>>> 
>>>>  I must underscore that we need to work together here: some projects 
> 
>>>>  learned
>>>  that the Board approved their resolution, went out and blogged and 
>>>  tweeted their enthusiasm at becoming a TLP, then were confused when 
>>>  we didn't garner any media coverage when the press release was 
> issued 
>>>  a few weeks later. The press don't report on "old" news, 
> so we need to coordinate our timing.
>>>  This is important.
>>> 
>>>  Agreed. In fact, I'd suggest that we will probably want to prepare 
>>>  everything on the cs-marketing list for whenever we do hear back from 
>>>  the board, and then be sure to coordinate with you on the timing of the 
> release.
>>> 
>>>  We've generally sought to announce things on Tuesdays (This has 
> been 
>>>  Joe's advice on things like release announcements), so we 
> understand 
>>>  the value of acting in a coordinated fashion.
>>> 
>>>  I'm not sure how a project is notified of any board results, but if 
> 
>>>  it goes to cloudstack-private@i.a.o it will be easier to contain the 
>>>  news until an official date (note that cloudstack-marketing@i.a.o is a 
> public list).
>>> 
>>>>  So having said all this, what's your timeframe?
>>> 
>>>  Unknown. We sent our draft resolution to board@ on Sunday, but are 
>>>  not sure if it made it onto this month's agenda or not yet.
>>> 
>>>>  Do you want to send me a draft release based on earlier TLP 
>>>>  announcements
>>>  such as:
>>>> 
>>>>  -
>>>> 
>>>> 
> https://blogs.apache.org/foundation/entry/the_apache_software_founda
>>>>  t
>>>>  i
>>>>  on_announces39
>>>>  -
>>>> 
>>>> 
> https://blogs.apache.org/foundation/entry/the_apache_software_founda
>>>>  t
>>>>  i
>>>>  on_announces35
>>>>  -
>>>> 
>>>> 
> https://blogs.apache.org/foundation/entry/the_apache_software_founda
>>>>  t
>>>>  i
>>>>  on_announces34
>>> 
>>>  I was hoping that the folks on cloudstack-marketing (Giles / Joe /
>>>  others) would step up to do the draft first, and then work with you 
>>>  to ensure that it's appropriate.  We're a pretty large 
> community, and 
>>>  it's always a good sign when a community can self-organize around 
> work like this.
>>> 
>>>> 
>>>>  Thanks in advance for your help & enthusiasm. I look forward to 
> 
>>>>  working
>>>  with you!
>>>> 
>>>>  Chat soon,
>>>>  Sally
>>> 
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>>  This email and any attachments to it may be confidential and are intended 
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> represent those of Shape Blue Ltd or related companies. If you are not the 
> intended recipient of this email, you must neither take any action based upon 
> its contents, nor copy or show it to anyone. Please contact the sender if you 
> believe you have received this email in error. Shape Blue Ltd is a company 
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>> 
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